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Cost Per Thousand CPC SME CPL Cost Per Click CPA Banners Telemarketing Media Plans Cost per Acquisition More Related Topics >
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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

APRIL 6, 2010

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. Being able to send and receive email to someone in your database and gauge the interest of that person in the content you send them is essential.

Lead Nurturing 100
Lead Nurturing Facebook Market2Lead Leads 100
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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

JUNE 7, 2012

May also refer to media buys that are paid for based on the number of clicks (as opposed to CPM). CPM : Cost per 1,000 Impressions. Salesforce.com. PURL : Personalized URL. Generally used for paid media programs and calculated media cost divided by clicks. The most common pricing model for online banner advertising.

Paid Content 100
Paid Content Lead Ranking Cost Per Click Cost per Lead 100
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