Banners Don’t Drive Leads in B2B Marketing
Digital B2B Marketing
MARCH 7, 2013
Welcome ads (those ads that interrupt you on the way to a page) and clickable site skins will dramatically improve your click rate, although visitors will have a higher bounce rate and your CPM will increase dramatically as well. Share this post with every B2B marketer or media sales rep that needs to see it. Do you agree?
Let's personalize your content