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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. Being able to send and receive email to someone in your database and gauge the interest of that person in the content you send them is essential.

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Free Online Marketing Tools for Marketers

Anything Goes Marketing

Yahoo CPC ROI tool : Calculate the ROI from your cost per clicks vs. sales generated. RSS Feeds Feed Advisor : If you're looking for web feeds to add to your website, newsletter blog or just for your personal research, consider checking this site out. Keyword Difficulty Check : Determine if it's worth it to go after certain keywords.

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

May refer to paid search or other CPC priced media programs. CPC : Cost per Click. Salesforce.com. PURL : Personalized URL. A URL created for a single person, allows both a personalized first impression as well as personalized messaging on a landing page or site in 1-1 marketing programs.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

Somebody is searching for a brand name of your client then the bottom is typically where that person comes in. There’s still that personal touch to those emails that can be accomplished. So I can get an idea how serious is this person, how long was he spending on each page. So were they doing a branded search?

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

Examples: Salesforce.com, Google. Take a CMS (Content Management System), and optimize it to deliver customers the most personalized web experience possible. CPC: Cost-per-Click (See PPC). A person who visits a website more than once within a period of time. The passing of information from person to person.