B2B Memes
DECEMBER 8, 2010
The publishers want to control the subscription process and have full access to subscriber data; Apple wants to keep that control to itself, skim off 30% of the subscription price, and give publishers limited access to the data. As aptly summarized by Peter Kafka, “Magazine publishers used to salivate over the iPad.
B2B Memes
NOVEMBER 8, 2010
What he didn’t understand, of course, was that $10 was the fee to download the article for personal use, not to republish it on his own site. The most irritating offenders were the sleazy market research firms that published high-priced reports based largely on reuse of our content or, worse yet, outright plagiarism of it.
B2B Memes
JANUARY 31, 2012
So, you might ask, if I’m not in it for the money, why, instead of giving it away, am I selling it (for the bargain price, I might add, of $2.99)? And, of course, my potential readers have to decide which of three venues to purchase it from. For me the process was great fun, and well worth the time and effort.
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