Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 72

Youtube Features Social Media Ad Exchange 72

Vidyard

APRIL 26, 2022

Unfortunately for creators and marketers, generating views is more challenging than ever due to the ever-increasing competition— around 30,000 hours of content are uploaded on YouTube every hour. In 2022, YouTubers must utilize the latest video tools and learn the platform’s ranking algorithm to stand out against the masses.

Youtube 65

Youtube Top of Funnel Lead Scoring Lead Ranking 65

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

If you are serious about live video streaming, Facebook and YouTube are the most obvious platforms and let’s be honest, the best choices out there. YouTube is not only the world’s largest video platform but the second largest search engine. YouTube has video monetization with their YouTube Partner Program.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Optinmonster

APRIL 20, 2020

And now, you’d like to join the ranks of these legends by creating an online course of your own. Figuring out how to market an online course so people actually show up. In this post, we’ll look at: Why create an online course? 12 techniques for marketing your course. Why Create an Online Course. The hard part?

Course 95

Course Work Management Marketing Management Class 95

Webbiquity

SEPTEMBER 28, 2021

But of course, they change the rules almost daily, making it hard to keep up. Prior to that, I was caught up in the bots on Facebook, back in January on my personal account, along with a few other million people. YouTube Rules. YouTube has a lot of community guidelines. That’s one of the many rules on YouTube.

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Method and Metric

APRIL 17, 2020

Online courses are a hot commodity right now. Online courses are a terrific way to generate passive income. How does one go about producing an online course? This free keyword research tool offers autocomplete results from Google, Yahoo, Bing, YouTube, Wikipedia, and Amazon. Anyone know why? What’s your thing? (

Course 59

Course Research Tools Broadcasting 59

Hubspot

DECEMBER 12, 2018

Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube. How does the YouTube algorithm work?

Youtube 78

Youtube User-Generated Content Click Rate Paper 78

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Marketing Insider Group

JULY 14, 2021

Every minute, about five hours of content makes its way to YouTube. Who owns the digital rights to a piece of content, such as a YouTube video? Of course, backlinks or a works’ cited section can be used as well. For example, one person may own the Instagram market. Their roles vary. Take digital ownership of content.

Work Management 359

Work Management Tips Copyright Marketing Management 359

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I saw an opportunity to engage and grow an audience for my company, Niche Site Project's YouTube channel , and decided to double down. YouTube Subscribers increased by 37%.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Marketing Insider Group

APRIL 22, 2021

Use the data to create personalized website experiences and reach your leads with more effective content. RescueTime offers courses and tools to help you see exactly where your time goes and find solutions for tightening up. Decide whether you can DIY something and learn what to look for during hiring with Udemy courses.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Marketing Insider Group

MAY 16, 2023

Of course not! If there’s one thing we know for certain, it’s that robots cannot replace the humor, personal experience, or expertise that human writers weave into content. Oh, and remember – publish as much as you can on platforms that aren’t gated, like YouTube. Neither is the rest of humanity. Be Everywhere Always Haha!

SEO 245

SEO Lead Ranking Content Thought Leadership 245

Contently

NOVEMBER 29, 2021

This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. To have all these courses,” a sun-kissed McBroom declared from the steps of his cake-tin California home in a promotional video, “you must join now. You only have 24 hours.”

Social Media 170

Social Media Media Viral Marketing Class 170

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Koleen Diaz – @koleendz Instagram: 721K TikTok: 691K YouTube: 1.58 Ethical dopamine dressing, of course.

Advertising Agencies 96

Advertising Agencies Lead Ranking Youtube Blogger 96

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Instagram, TikTok, Snapchat, and of course Clubhouse has been getting a lot of attention lately. And YouTube, for sure, I think it’s underutilized for B2B. public broadcast models. They might not.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Webbiquity

DECEMBER 6, 2022

million photos and videos shared daily on Instagram; 694,000 hours of YouTube videos streamed by users; and. As noted here previously in Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? , “LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing.”

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

MARCH 2, 2021

Its key strength is how it enables event participants to mingle and network as naturally and spontaneously online, using private or small-group video chat, as they can at in-person gatherings. There’s Zoom of course, though people are getting fatigued with it. Not always, of course. Preferably only one.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Marketing Insider Group

NOVEMBER 3, 2020

For example, Ahrefs, which offers a suite of SEO tools for website owners and marketers, offers a 5-hour video course on using the tools to do keyword research, competitor analysis, link building, and SEO audits. The information included in this free course is on par with content in premium SEO courses costing thousands of dollars.

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362

Hubspot

JUNE 22, 2018

The Question of YouTube. While TV, for many, is still a destination -- for the first time, there are multiple options for viewing it through means other than cable, and after it originally aired, usually through online platforms (read: Hulu, YouTube Live, and clips on the YouTube pages of networks or TV shows).

Youtube 74

Youtube Facebook Marketing AI Lead Ranking 74

B2BMarketing.net

APRIL 18, 2024

Outbound still works, but if you see that I want to talk to you and learn more from your experience, you are making the person feel good. By interviewing leads who could become future clients, organizations create a personal connection that will ultimately lead to conversion. Podcasts provide a unique way to warm up potential leads.

Ideal Customer Profiles 52

Ideal Customer Profiles Top of Funnel Demand Generation Agencies Ad Building 52

Animalz blog

FEBRUARY 25, 2024

Of course, you should think of your reader first, but have you? But even if they do, they might still spend most of their time elsewhere: LinkedIn, YouTube, TikTok, Reddit, podcasts, invite-only communities — find out by surveying or interviewing your target customers so you understand the channels that matter to them.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

PureB2B

APRIL 20, 2017

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

Personalization 89

Personalization Planning Marketing & Strategy Banner Ads 89

ANNUITAS

OCTOBER 20, 2015

Maybe it is because I know a great deal about the event including which speakers are presenting, the session content, the venue, the event app (hugely important) and of course, the fun stuff too. The content is hugely important of course, but don’t forget the communication aspects of the event.

Personalization 100

Personalization B2B Sales Youtube Course 100

Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Gripped ranks YouTube as the second-best social network for B2B marketing, followed by Instagram, then Facebook…and finally Twitter, in fifth place. 4/8 The smartest person using this Twitter handle.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Oktopost

OCTOBER 5, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Getting social right so your sales teams can use social engagement data to personalize their conversations with their prospects. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. And on Spotify. ??Keep

Eloqua 118

Eloqua Work Management Transparency Leads 118

Marketing Insider Group

OCTOBER 21, 2021

Marketing is becoming more conversational and personalized and chatbots enable you to take advantage of this trend without additional strain on your manpower and resources. Influencers’ power will be measured not by the sheer number of followers they boast, but their personal relationships with each individual follower.

Marketing AI 362

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 362

Contently

APRIL 19, 2021

And based on personal experience, the platform’s algorithm has gotten very good at recommending related content on the “For You” page—including posts that come from brands. Educational courses are lead gen machines , just ask HubSpot, which offers a phenomenal set of online marketing courses.

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

Contently

NOVEMBER 3, 2021

For every original source, note the person’s name, email, and phone number in case the editor or fact-checker wants to contact them directly. For writers who want to hone their fact-checking skills further, there are a variety of courses available. The Check, Please! The post The Most Underrated Skill in Content Marketing?

Content Marketing 191

Content Marketing Content Case Studies Viral Marketing 191

Marketing Insider Group

MARCH 16, 2023

Every marketer today is hearing about the importance of brand personality — or the way a brand is personified in human terms. In both the B2B and B2C worlds, brand personality is more important than ever as buyers seek a real connection to the companies they purchase from. So — is your brand a brave, determined Gryffindor?

Marketing Agencies 2 234

Marketing Agencies 2 Lead Ranking Content Work Management 234

Sprout Social

JULY 19, 2023

Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%). Consumers can spot a sales pitch from a mile away.

Conversion Rate 89

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 89

Marketing Insider Group

AUGUST 12, 2020

You might have one group of likely customers who are tween girls, love all things glitter, subscribe to your teen-and-tween-themed YouTube nail makeover videos, and like the latest boy bands. The goal, of course, is to draw them into your subscribers’ list and for them to become loyal content consumers on your owned channels as well.

Social Media 327

Social Media Top of Funnel Social Marketing Marketing & Strategy 327

EMagine B2B Blog

NOVEMBER 5, 2014

What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. The following are the metrics we find the most useful when drawing conclusions regarding a YouTube Channel’s performance.

Youtube 40

Youtube Analytics Buyer Personas Click Rate 40

Contently

FEBRUARY 22, 2023

But tech giants like Google (Google I/O), Microsoft (Microsoft Build), IBM (IBM Think), and Apple (WWDC) have continued to stream their conferences because they’ve experienced firsthand how live streaming can increase a conference’s reach beyond in-person boundaries. What are the topics you want to cover? And brands noticed.

Top of Funnel 148

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 148

ClearVoice

DECEMBER 9, 2022

” YouTube has a section specifically for short videos, which brands use to create inspiring top-of-the-funnel campaigns. Burberry Open Spaces: the viewer is taken on a captivating visual journey to an open field and then a forest where the wind is stronger than expected, and the actors are wearing Burberry, of course.

Marketing AI 105

Marketing AI Trends Content Marketing Top of Funnel 105

PureB2B

APRIL 20, 2017

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

Personalization 62

Personalization Planning Banner Ads Marketing & Strategy 62

Leadspace

APRIL 10, 2018

What if the person talking to you was trying to sell you something? I recently visited a website where, upon landing on their homepage, I was greeted with a personalized message. Well actually, to be precise, “Barak” (not my name) was greeted personally. Annoying, isn’t it? How likely would you be to buy from them?

Marketing AI 48

Marketing AI Personalization Terms and Conditions Paid Search Agency 48