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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

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32 social media training resources and courses every marketer needs

Sprout Social

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Type: Course.

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Four Social Media Networking Tips for Every Industry

Webbiquity

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Different social media platforms lend themselves to different social experiences.

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Why Your Business Isn’t Seeing New Leads Online

Marketing Insider Group

Your website and social media platforms are geared for clicks that turn prospects from onlookers to potential buyers. How to Determine Why New Leads Aren’t Coming In But what if you aren’t seeing enough new leads online to give you something to work with? But the volume at the bottom is a percentage game.

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Why is Pinterest a Great Social Media Channel for Your Business?

Webbiquity

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. And that’s even with the overall usage of Pinterest having recently gone down as everyone has been out and about and not online.). Guest post by Lisa Sicard.

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Charting the Course: How to Navigate Your Way to Marketing Success in 2024

Trade Press Services Newsletter

Just as a captain needs to define a clear course for a successful journey, your business requires a well-defined marketing plan to navigate a competitive marketplace. As you chart your course, here are seven tips to help navigate the journey forward. Success begins with setting a clear course for your journey.

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The Role of Social Media in a Rocking Content Marketing Strategy

Marketing Insider Group

However, to rock content marketing in today’s omni-channel world, social media plays a key supporting role. For that reason, it pays to learn how to leverage social media to draw your target audience into your content hub. Here are several ways to make your social strategy put in an Oscar-winning performance.