Remove Course Remove Linkedin Remove Outreach Remove PR Remove Wikipedia
article thumbnail

Influencer marketing should not be about collecting influencers

Biznology

LinkedIn and Twitter has made this even easier. Successful influencer outreach is just the end result of building a real relationship over time. That’s why it’s easier to be a PR specialist than it is a generalist. They flit about the room like bumblebees collecting business cards in lieu of pollen.

Blogger 80
article thumbnail

Why you should consider centralizing your search keyword lists

Biznology

Photo credit: Wikipedia. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. And bloggers , of course, need to know what words their audiences use to describe their pain points. And the words enriched all related social outreach.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Book Review: Social Media Marketing

Webbiquity

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Choose metrics that make the most sense for the tactics you’re employing, and monitor results to determine which activities to increase and where a change of course may be needed. Social Events (e.g.,

article thumbnail

How to Build Traffic Generating Links

Sharpspring

Google of course wanted to change that because readers are (and will always be) the most important thing to Google. Wikipedia is nofollowing all its links but would you pass on a link from Wikipedia just because it is a nofollow link? You can find a cheap domain using this brand name generator.

Traffic 125
article thumbnail

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Is PR Changing? The 4 B’s of Buyer Experience Innovation (2nd Rendition) - Buyer Persona Insights , September 22, 2010 Image via Wikipedia. Of course not.