Content Marketers: Think “Editorial”
B2B Memes
NOVEMBER 12, 2010
All that, of course, has changed. But as more editors enter the content marketing fray (the hiring of Jesse Noyes by Eloqua is but the latest example), that old habit may die off. In the old media world, marketers didn’t do editorial, and editors didn’t do marketing. Why is one word so important?
100 
Let's personalize your content