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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Monitor forums and applicable online communities for discussions relevant to your industry and solutions. Many online publishers enforce the “ nofollow ” element to links created that go to third-party websites. Write a newsworthy press release and distribute it to key publishers and media outlets.

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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. SESNY: 5 Tips To Optimize Press Releases For Search by TopRank Online Marketing Blog. Will Traditional, Social Media Blend?

PR 100
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Content Marketing Results: 18 Ways to NOT Get Blog Traffic

Writing on the Web

What do you need to know about about the way people read online to make your content marketing efforts pay off? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. 3 Biggest Challenges for Online Content Marketing? Can you take a look?&#.

Traffic 100
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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) One of the challenges of writing a blog is knowing how to value the wide variety of reader engagements and behaviors. Should you care more about Digg submission than about comments? Share of Voice.

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7 Reasons Every Business Needs to be on Twitter

Webbiquity

It’s not that Twitter can replace other touchpoints completely of course, but it can reduce the required cost and frequency of high-touch interactions. not just your marketing materials), retweeting content they post, and engaging in dialog is a great way to get these people talking, and writing, about your company. Tweet This!

Twitter 100
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Using ALL the Tools of Social Media Optimization

WebMarketCentral

Blogs are of course one of the most common forms of social media, and there are significant benefits to having your own blog as well as building name recognition and credibility for your company through other industry blogs. Video Unless you've been stranded on a desert island for the last four years, you know that online video is hot.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Your customers and prospects are talking about you online. Online is where many people do their talking, so that’s where you need to be. If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. It doesn’t matter what industry you’re in.