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The Wikipedia test for content marketing

Biznology

To see the difference between “marketing fluff” and clear expository copywriting, compare a marketing web page to Wikipedia. Here’s a way to find out: go read the Wikipedia page for your product. What does it cost? And if you’re not sure what a clear description would look like, read Wikipedia. How do I get started?

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Marketer of The Month Podcast- EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy

Outgrow

Creating and developing a Wikipedia Page for your business. EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy. So I’m seeing more business coming my way, in reputation management, and also one of the services we provide, Wikipedia page creation. And attorneys cost a lot of money.

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The Marketing Book Podcast: “Scientific Advertising” by Claude Hopkins (1923) with Jay Abraham

The Forward Observer

Hopkins clearly shows how to write copy, provides methods for testing it, and shows how evidence-based advertising gets results in a measurable and cost-effective way. Learn how to use his techniques to write ads that sell with certainty. It is a must-read if you are in business, sales, or advertising.

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Your LLM Gets Its Data From Where??

Salesforce Marketing Cloud

Wikipedia, where anyone can write and edit an entry, is a major data source. It’s estimated that Wikipedia makes up between 3%-5% of the scraped data used to train off-the-shelf LLMs. Corpus data Corpus data includes written or spoken data from books, newspapers, articles, websites (including blogs), academic papers, and more.

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The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

Robert’s previous books include two co-authored with Joe Pulizzi – Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand , and Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit (which was featured on episode 139 of The Marketing Book Podcast in 2017).

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Leads are Hard 

ViewPoint

According to Wikipedia: “a reader service card or bingo card" was a reply card inserted in a magazine and used by readers to request free samples and literature from businesses who advertised in the issue. I recently wrote a blog called How Much Does a Lead Cost. Another source noted that leads cost between $35 – $100.

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15 Ways to Get Free Backlinks in 2023

seo.co

This is a low-cost alternative to simply paying for a backlinks service. Use Wikipedia. Wikipedia allows users to edit and create entries themselves. When creating or editing a Wikipedia entry, users typically need to cite their sources. This is a variation on the above that may yield a higher success rate.