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On-Line Events on Twitter: Long-Live the Tweetchat

Marketing Insider Group

One thing that caught my attention recently was a discussion of the “ Tweetchat ” Event – using Twitter to conduct a conversation between participants with virtually no cost and not requiring an events platform. The “secret sauce” is a specific Twitter event hashtag. The Tweetchat Event. All ticket sales help benefit charity.

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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Among this vast landscape of social media platforms, Twitter stands out prominently. With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. This figure demonstrates the effectiveness of Twitter influencer marketing.

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How Much Do Facebook Ads Cost in the Philippines?  

Spiralytics

What if the world didn’t see the witty banter between Wendy’s and its patrons on Twitter or the recent Facebook face-off between local burg ER joints ? But is the impact of Facebook ads really worth the cost? The higher the relevance score, the lower the cost. Progress wouldn’t be possible.

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3 low-cost tools for data-driven marketing: Best of the MarTechBot

Martech

Social Media Analytics Tools: Social media platforms like Facebook, X (formerly Twitter), and Instagram offer built-in analytics, providing valuable data on audience demographics, engagement, and content performance. The post 3 low-cost tools for data-driven marketing: Best of the MarTechBot appeared first on MarTech. In your inbox.

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Microsoft ad platforms end support of Twitter tomorrow

Martech

As of tomorrow, Microsoft Advertising and “ Smart Campaigns with Multi-platform will no longer support Twitter. ” This wasn’t a cost-saving move by Microsoft. It could easily have afforded the $42,000+/month Twitter wants for its API. This is a further indication of Twitter’s declining relevance to marketers. Why we care.

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Many advertisers still using Twitter despite Musk’s chaos

Martech

Elon Musk’s purchase of Twitter caused the biggest brands to pause their advertising on the social media platform. Since Elon’s takeover, we’ve seen a lot of the press and all of the noise around what’s happening at Twitter,” says Green. This interview was conducted the day before Roth resigned from Twitter.).

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Twitter’s demise would cost marketers an important, useful channel

Martech

For brands Twitter has provided a unique, immediate channel for connecting with consumers. So, if Twitter does implode, marketers will lose a significant, useful tool. It has been evident since Twitter was founded in 2003. That problem: Twitter can draw in users, but it can’t make money off them. Twitter $9.39.

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