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Kaon

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New rules of customer engagement for Millennials

Kaon

JUNE 16, 2015

Value-Based over Price-Based Selling. The value of a service or product outweighs the price for the millennial generation. Millennials are more intrigued by value-based selling over price-based selling because they are already 57% percent of the way through the buying cycle prior to engaging with a sales representative.

Rules 100
Rules Cross-Selling Multi-Channel Mobile Marketing 100
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Top Tips for Increasing Sales with Digital Interactivity

Kaon

JULY 2, 2015

Cross platform sales and marketing applications allow for interactive sales tools to be created once and used everywhere, eliminating the need and cost to create separate versions for each operating system or device. Read the full version posted on Sales Initiative.

Tips 100
Tips Lead Ranking Storytelling Cross-Selling 100
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