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| | B2B MARKETING ZONE POSTS
JULY 7, 2010 Top 40 Posts and Hot Topics of Inbound Marketing and Social Media
Cost: Free trial, $50/month for Standard plan, $100 for Enterprise. Cost: Free. Here’s a great example of an effective infographic that illustrates social media behavior by age group, based on a Forrester Research study. CK’s B2B Blog , June 8, 2010 I recently ran across a positively terrific article on WOM penned by McKinsey’s Jacques Bughin, Jonathan Doogan and Ole Jørgen Vetvik. Linkedin (112). LinkedIn by the Numbers [Infographic] , June 29, 2010. LinkedIn Improves Groups with Follows and Likes , June 22, 2010. June 2010. Enjoy.
| | BUZZ MARKETING FOR TECHNOLOGY
MARCH 25, 2010 The Perfect Storm in Customer Service
In my last post we discussed the 4 reasons why using Social Media pays to provide Support : Customers prefer a good customer experiences to low prices, helps aid in spreading WOM, makes customer less likely to defect and results in high profitability for the company. Share this on Linkedin. But the back side of those objectives is where the perfect storm lives! Tweet This! Digg this!
| | DELICIOUS B2BMARKETING
OCTOBER 31, 2010 Finding B2B Social Media Tools That Add Value – not Just Time
Start with Forrester’s POST approach , and fold the tools in later. That is the question – in real estate public relations Did You Hear How to Harness the power of WOM to Drive Business Results? You or your colleague may be suffering from a significant case of Social Media Tool Exhaustion. And the more time you spend online, the more likely you are to suffer relapses. Thanks!
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