KoMarketing Associates

Remove Cost Remove Efficiency Remove Price Remove Pricing
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B2B Companies Struggle with Outdated E-Commerce Software

KoMarketing Associates

The most significant pain points for B2B businesses selling online include cost efficiency (37 percent) and the inability to provide a seamless, omnichannel customer experience (35 percent). The cost of new technology implementation is preventing 54 percent of B2B organizations from addressing these customer obstacles.

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5 Fresh B2B Marketing Stats & What They Mean to You

KoMarketing Associates

Last year, our B2B Website Usability Survey showed that buyers want to see case studies, whitepapers, pricing information, testimonials, and more when they visit a site. 50% of B2B Marketers Cite Referrals as Most Efficient Lead Gen Tactic ( link ). With the advances in technology, video can be a low cost means of content marketing.

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

We use Google Drive for the majority of this collaboration but Basecamp and Evernote Premium are fairly low cost options collaboration options as well. Ability to Comment / Notate Information. Just executing a content marketing campaign is certainly not the answer for long-term success.

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Exploring 5 Essential Baidu Tools For B2B Online Marketers

KoMarketing Associates

The most efficient and convenient way to know which search terms contribute clicks to an advertising campaign is through the search terms report. Another awesome tool for Baidu PPC is The Baidu Bid Estimate Tool , which is used to estimate the bid price of keyword opportunities. setting the bid price as CNY 3.00 coaxial cable)”.

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Is Your B2B Content Boring Your Customers to Death?

KoMarketing Associates

cost or employee time savings)? It’s all because their unique value proposition (UVP) likely focuses on something that goes beyond price. As you can see, a solutions-focused approach is much more engaging because it speaks to the problem your customer is facing– usually looking to lower costs, time, and waste.

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