Marketing Insider Group

OCTOBER 26, 2020

Research indicates that job satisfaction is directly correlated to the role an employee has with their immediate manager. Happy employees work harder and while I feel like I understood the correlation between employee happiness and innovation because I remember being my most innovative when I had a great boss!

Correlation 357

Correlation Work Management Customer Satisfaction Marketing Management 357

Hubspot

NOVEMBER 20, 2023

Moreover, you can tell AI about your product, then ask it to directly correlate its features and benefits to your new audience’s needs. They’re desperate to prove their merit, so they’ll go overboard telling their targets about what they do and who they’ve worked with.

Marketing AI 66

Marketing AI Work Management Top of Funnel Marketing Management 66

Salesforce Marketing Cloud

MARCH 21, 2022

But to keep diversity, equity, and inclusion (DEI) efforts on track in a work-from-anywhere era, measuring the D alone may not be enough. When we all strive to be active allies, we work toward a more equal, just, and inclusive world. Get to know who is working in the office and remotely. Join #TeamEarth.

Peer-to-peer 98

Peer-to-peer Webinar Metrics Gartner Demographics 98

Webbiquity

AUGUST 3, 2021

” Apparently, the rest don’t understand how the Internet works. More than 40% of Internet users access social media for work purposes. That said, the amount of time spend on social media correlates very strongly with age and gender. But as with time spent on social media, this correlates linearly with age.

Social Media 172

Social Media Spyware Wikipedia Correlation 172

InsightSquared

OCTOBER 2, 2020

We’re proud to have worked with more than 10,000 companies over the years to take your CRM reporting to the next level. They love working with customers. It’s the administration and reporting work they dislike. Correlation. It doesn’t matter—we can process and correlate it all—blazingly fast. Negotiating.

Correlation 250

Correlation Forecasting Ideal Customer Profiles Cross-Selling 250

Webbiquity

JULY 21, 2020

Even there, however, robots and AI are more likely to help out and work alongside humans than to replace them. With this tool, you don’t need to guess; get recommendations for your content based on correlations with what best connects with individual contacts. Who knows? A robot may take your job someday in the future.

Marketing AI 346

Marketing AI Tools Paid Search Agency Marketing Analytics Tools 346

Optinmonster

MARCH 22, 2024

What they found about the correlation between blog posts and views/links was fascinating. As you can see, they found that there is no correlation between the number of comments on a post and the number of links that post got. There is also no correlation between the number of comments and the number of views that post got.

Correlation 77

Correlation Lead Scoring Lead Ranking Traffic 77

Sana Commerce

JULY 16, 2023

Composable commerce shares a strong correlation with the principles of MACH architecture. It synthesizes the best functionalities of each piece of software and creates a super-powered solution that works best for the B2B business using it. What is MACH architecture and how does it relate to composable commerce?

Case Study 52

Case Study Case Studies Work Management Enterprise Management 52

Marketing Insider Group

OCTOBER 20, 2020

A recent survey shows that in the midst of the pandemic, when way too many people are out of work, 1 in 4 employed Americans want to quit their job. Quick Take: Empathy in the workplace has a direct, positive correlation with engagement and business outcomes. Admit it: we’re tired, stressed and just looking for some relief.

Business 353

Business Work Management Correlation Cable 353

Marketing Insider Group

AUGUST 3, 2020

Now, thanks to digital technology, they often resort to A/B testing to compare two or more variants against one another and see which works best. Finds Correlations Between Variables. Let’s say that your marketing team is working on a rebrand for your business, starting with the website design. Here’s how: 1.

Marketing Automation Services 331

Marketing Automation Services Multivariate analysis Marketing Automation Automation 331

Zoominfo

OCTOBER 13, 2020

At a high-level, our research shows a strong correlation between social following and revenue. For companies with 11–50 employees, the 40% correlation between social following and revenue is a good indication of social’s early importance in driving revenue. Anyone working in social will be familiar with this feeling:[link].

Social Media 162

Social Media Generation Media Peer-to-peer 162

Tony Zambito

FEBRUARY 4, 2022

Questioning the way work or projects get done. With an emphasis on analytical correlation to arrive at insights. In the new realities of today, this type of lengthy process will no longer work. In large entities, people working on quantitative research may rarely talk to people working on qualitative research efforts.

Buyer Personas 219

Buyer Personas Correlation Fulfillment Analysis 219

InsightSquared

FEBRUARY 11, 2020

This means not just serving as a repository where reps manually input, store data or run reports, but rather a tool that understands what’s already there, what’s missing and how it all works together—then shares information back. Correlate outcomes. Apply machine learning and other analytics to measure what’s working and what’s not.

CRM 207

CRM Correlation Paid Search Agency User-Generated Content 207

Martech

SEPTEMBER 14, 2022

Avoiding correlations to discover real causes. The key to answering this is avoid conclusions based on correlations. Everyone knows that correlation does not imply causation,” said Franca. We need to understand in which situations a correlation is actually causal.”. Where did that number come from? And why is that right?

Marketing AI 92

Marketing AI Correlation Loyalty Paid Search Agency 92

Engagio

NOVEMBER 21, 2019

Actually, that’s not gonna work, but this looks cool. And the thing with intent data that’s really cool is, well here’s my 2,000, and here are the ones that are showing intent in whatever keywords correlate back to your solution, or competitors and these things. The post How Does Intent Data and ABM Work Together?

Intent Data 71

Intent Data Account Based Marketing Intent ABM 71

Customer Experience Matrix

JUNE 11, 2015

It has now redefined its core mission as improving results by showing which content is working. The July release will supplement this with opportunity information from Salesforce.com CRM, allowing correlation of content usage with funnel stage conversions and revenue.

Top of Funnel 120

Top of Funnel Salesforce.com Advertising Funnels Advertising Agencies 120

InsightSquared

SEPTEMBER 18, 2019

Where should you spend money on marketing programs that are working, and where should you reallocate money that isn’t working well?”. What the marketing experts on your board need is a snapshot, showing what is working, what isn’t and where the opportunities lie. ROI by Lead Source.

Marketing Attribution 227

Marketing Attribution Paid Search Agency Top of Funnel Funnel Advertising 227

Convince & Convert

MARCH 7, 2024

And what is working and not working? When everyone is working towards the same goals, it promotes synergy and ensures that each team’s activities contribute to overall success. Interestingly, marketing departments have higher adoption rates of AI, suggesting a correlation between AI use and efficiency.

Marketing Analytics Tools 140

Marketing Analytics Tools Marketing AI Lead Ranking Research 140

SmartBug Media

FEBRUARY 23, 2024

Understanding Correlation, Causation, and Coincidence Correlation, causation, and coincidence can blur marketing attribution. Just because two data points appear to be correlate doesn't mean that what they represent is valuable. Diversify channels and use multi-touch attribution.

Marketing Attribution 64

Marketing Attribution Multi-Touch Attribution Lead Ranking Multi-Channel 64

Webbiquity

MARCH 1, 2022

IT purchasing budgets weren’t cut (generally) but were shifted different priorities, accommodating remote work and accelerating digital transformation initiatives. experiences specifically tailored for different buying groups, as increased account visibility typically correlates with prospects moving deeper into the funnel.”

Research 350

Research B2B Marketing Marketing Automation Services Top of Funnel 350

Marketing Insider Group

JANUARY 17, 2023

Although, research shows that pages with at least one exact match anchor, or anchor text that matches a topic or keyword exactly, is strongly correlated with more clicks. Internal linking works together with other optimization techniques to improve your site’s ranking. Image Source: Zyppy. Rank Keywords. How To Build Internal Links.

Link Building 213

Link Building SEO Ad Building Lead Scoring 213

seo.co

APRIL 29, 2022

And, while link building has always been the bell of the ball when it comes to ranking, it is NOT the most correlated factor for ranking in Google. No, the most correlated ranking factor is that you have diversity among all the other top correlated factors. Correlation vs causation. Spearman correlations.

Lead Scoring 111

Lead Scoring Lead Ranking Google Correlation 111

Customer Experience Matrix

JUNE 27, 2021

The correlation is better for no-code although there are probably other, equally plausible explanations. It’s always done by the IT department, which often argues it’s more work to integrate a purchased system than to connect a home-built one. (In If nothing else, they’ll do the integration work. Best to know that in advance.

Work Management 296

Work Management Marketing Management Buy Ad Building 296

Zoominfo

OCTOBER 13, 2020

At a high-level, our research shows a strong correlation between social following and revenue. For companies with 11–50 employees, the 40% correlation between social following and revenue is a good indication of social’s early importance in driving revenue. So, what’s going on here? As companies scale, the role of social media changes.

Social Media 130

Social Media Generation Media Peer-to-peer 130

Kevin Indig

OCTOBER 30, 2023

The same principle also works for brand combination searches, like “amazon bar soap” It’s a combination of a brand and a generic keyword. The two events seem correlated, but they’re not. Once you define how to measure engagement, the real work begins: raising the content / tool quality and experience.

Brand Identity 106

Brand Identity Branding CTR API 106

Biznology

APRIL 6, 2018

But viewing actually varies very little across the work week (17% ±1%). There doesn’t appear to be much correlation between a company’s size and its commitment to engaging customers with video. Weekends account for 15% of views. You really need to get to the point. Source: Vidyard. Size matters not at all.

Trends 158

Trends Video Marketing Correlation Business 158

Salesforce Marketing Cloud

JUNE 12, 2023

AI is the future of work Learn AI skills on Trailhead Discover generative AI innovation at Salesforce Be a Trailblazer with AI Skills Quest Artificial intelligence (AI) news is everywhere! AI is the future of work A new Salesforce study on digital skills in the workplace concluded, “The path forward is upskilling.

Marketing AI 98

Marketing AI Peer-to-peer Correlation Lock-In 98

Nuvi

MARCH 4, 2021

We’re proud of the work we’ve done with the Reputation platform to gain insights from customer feedback, improve online visibility and help drive access to quality care. It’s an honor to be recognized for that work and to be ranked as a leader in online reputation.”. The complete 2021 Healthcare Reputation Report can be found here.

Lead Scoring 40

Lead Scoring Lead Ranking Correlation Conversion 40

Zoominfo

JULY 5, 2023

“We are very focused on having demand creation and demand capture working symbiotically,” Tassey said. “I I think a lot of organizations feel like it has to be a tradeoff, but they work better when they’re working together.” BlueOcean is also using retrospective research to capitalize on new opportunities.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Ideal Customer Profiles Marketing & Strategy 130

Buffer

JUNE 30, 2022

Pride month is celebrated annually in June to honor the 1969 Stonewall riots, and the work towards equality for the LGBTQ community. If you're out in all areas of your life, if it's different for you with your personal life versus work? I wanted to be an example for everyone else that it's okay to be gay at work.

Communities 73

Communities Act-On Correlation Intent 73

InsightSquared

FEBRUARY 11, 2020

This means not just serving as a repository where reps manually input, store data or run reports, but rather a tool that understands what’s already there, what’s missing and how it all works together—then shares information back. Correlate outcomes. Apply machine learning and other analytics to measure what’s working and what’s not.

CRM 156

CRM Correlation Paid Search Agency User-Generated Content 156

Crimson Marketing

DECEMBER 1, 2015

He gives a master class in the team, tools and transformation needed to build a demand gen program that works. Back to Basics: ShoreTel in the past had “many different dashboards,” but “none of them would correlate data,” says Mark. The post Team, Tools and Transformation—How to Build a Demand Gen Program that Works (ft.

CMO 100

CMO Work Management Demand Tools 100

Vision Edge Marketing

FEBRUARY 16, 2021

Perhaps work by PwC provides some insight. Since 1997, PwC has conducted a survey of CEOs to learn what they foresee in each coming year Over the years, the PwC research found there is a strong correlation between a chief executive’s expectations for their own organization’s growth and that of global GDP growth.

Planning 190

Planning Work Management Paid Search Agency Marketing Management 190

chiefmartech

JANUARY 18, 2022

It correlates inversely with the number of compliance officers on staff, I hypothesize.). But a more interesting correlation Zylo found was this: the more employees in a company expense their own SaaS apps, the greater the utilization rate of SaaS apps in the company overall. So why not invite people to work like that inside a company?

Enterprise Management 122

Enterprise Management Aggregators Correlation Work Management 122

ClickZ

MAY 25, 2023

AI and user experience (Ux) AI can detect similarities and correlations among different data points and use these patterns to make accurate predictions or provide recommendations. For instance, I worked with a financial institution to design a new feature of their app that would make the checkout process at different retailers faster.

Marketing AI 122

Marketing AI Brand Identity Branding Ethics 122

Martech

OCTOBER 26, 2023

focused technologists for that and that the will increase headcount overall as it works through its “sizable hiring backlog.” We have observed softer ads in the beginning of the fourth quarter, correlating with the start of the conflict, which is captured in our Q4 revenue outlook,” Li said.

Marketing AI 106

Marketing AI Correlation Paid Search Agency Pricing 106

Buffer

APRIL 20, 2021

Since we first kicked off a 4-day work week in May 2020, people have had a lot of questions about it. Is everyone really working four-days a week or are some people working more? A little while ago, I decided to answer questions about our four-day work week policy on Twitter, and I got a fantastic response.

Work Management 93

Work Management Paid Search Agency Correlation Class 93