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15 (More) Fascinating Facts About Internet and Social Media Use in 2021

Webbiquity

11, Wikipedia comes in at #13, and Zoom (despite its associated fatigue) is the 18th most-visited site, right behind Reddit. That said, the amount of time spend on social media correlates very strongly with age and gender. But as with time spent on social media, this correlates linearly with age. Yahoo is (still!) #11,

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ELI5: brand combination searches

Kevin Indig

The two events seem correlated, but they’re not. You can even compare it with brand combination search volume for rival brands and measure whether it correlates with ranking position. Few sources on the web can provide such a high signal-to-noise ratio (Wikipedia is another).

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What is a keyword ontology?

Biznology

a structured database of the information in Wikipedia. The results were a good first pass on what keywords are relevant to our products, and we found many strong correlations. Watson Knowledge Studio helps you manage and iterate on this data set with machine learning (supervised or unsupervised). This was too generic for our needs.

Keywords 197
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How to Keep Your Blog Relevant and Successful — an Interview With Andy Crestodina

ClearVoice

It’s the mini-version of Wikipedia for your industry. It’s the mini-version of Wikipedia for your industry.' We also know from the data that blogging more often correlates with better results. A blog is the helpful and useful section of your site, filled with articles, advice, and answers. It doesn’t sell. It teaches.

Relevance 118
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Page Authority 2.0 Is Coming This Month: What’s Changing and Why

Moz

Although Page Authority hasn't attracted the same attention as its sibling metric Domain Authority, PA has always correlated with SERPs much better than DA, serving as a strong predictor of ranking. Long gone are the days of just counting backlinks a couple of ways and hoping they correlate well with SERPs. What's changing.

SERP 75
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Social media becoming increasingly important in regards to link building

Biznology

(Photo credit: Wikipedia). There have been multiple studies that show a correlation between social signals and ranking. As with most things online, the SEO industry is dynamic and things can move very quickly. Much like the SEO industry which encompasses it, link building is also continuously changing and evolving.

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Top 5 Social Business Myths

Biznology

Photo credit: Wikipedia. Being able to tweet and use Facebook on a personal level not always correlate to being active or influential in a corporate social network. Wikipedia stats for their English language site indicate that they have 22 editors for every million users (0.0022%). A social site may have 99% of lurkers and 0.1%