Marketing Automation 2014 Industry Overview: What the Surveys Tell Us
Customer Experience Matrix
FEBRUARY 13, 2014
Other than Raab Associates’ own VEST report , we’ve seen surveys of active buyers from Software Advice , usage figures based on direct observation from Mintigo and Venture Beat (using Datanyze) , and another broad-based survey from Pepper Global and Holger Shulze. I guess meeting functional requirements is assumed.)
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