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What marketers need to know about YouTube Creator Studio

Sprout Social

YouTube is not just a platform for sharing videos. It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. All with the help of a wonderful tool called YouTube Creator Studio. What is YouTube Creator Studio?

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How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

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Elevate B2B Marketing News Weekly Roundup: B2B Ecosystem Marketing, Growing Ad Markets, & LinkedIn Learning Expands

Top Rank Marketing

B2B growth plan: perfecting partner ecosystem marketing 45 percent of B2B marketing decision-makers at typical B2B organizations have said that new or renewed ecosystem partners were their primary revenue source, as more B2B companies have moved towards broadening their partner ecosystems, according to newly-published Forrester Research data.

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Use But Don’t Abuse: 5 Tips for Content Creators

Marketing Insider Group

Every minute, about five hours of content makes its way to YouTube. Who owns the digital rights to a piece of content, such as a YouTube video? Being able to automatically receive reports on copyright infringement protects content creators. For example, one person may own the Instagram market. Their roles vary.

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5 YouTube features to use to boost engagement

Sprout Social

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

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Top 5 XR and AI marketing trends in 2023

Martech

Think social media management, marketing briefs, email campaigns and, of course, content. I’ve been writing about these tools in my monthly XR/AI Marketing Brief. You can watch her entire presentation on AWE’s YouTube channel ; it’s not to be missed. I have been testing many of these tools and the capabilities are impressive!

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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

Ask yourself: Do your customers really value your content marketing enough to give up their contact info, email address, or even sign in with their social accounts? Plus, it’s usually copyrighted, which means it’s unique to the creator or platform you’re buying it from. But, it comes at a cost.