The Effective Marketer

JUNE 19, 2012

Doing content curation poorly, though easy and quick, is often seen as spam and is likely to raise copyright and plagiarism issues for you. Remember that the works you’re referencing are copyrighted and other webmasters, if they feel they are being infringed, may come after you. Be Careful How You Aggregate.

Curation 100

Curation Copyright Peer-to-peer RSS 100

The Effective Marketer

JANUARY 24, 2012

don’t sue me for copyright infringement please). So here’s my suggestion for those still on the fence or trying to climb what seems like a very tall content-marketing-fence: Just Do It! sorry Nike!, That’s right, just type something and let it fly.

Content Marketing 100

Content Marketing Planning Copyright Content 100

The Effective Marketer

JANUARY 19, 2012

Note: Mad Men is Copyright of American Movie Classics Company LLC. Focus Groups are Dead: Interview with Mike Volpe, CMO at HubSpot. Will Social Media Replace Surveys as a Research Tool? Market Research via Social Media.

Focus Group 100

Focus Group Copyright CMO Social Media 100

The Effective Marketer

JUNE 21, 2009

What was missing from the presentation was: Rules and policies for company blog writers on disclosing company trade secrets, talking about products that are yet to be released, copyright laws, and abiding to the company’s employee handbook How to blog with shareholders in mind (current and prospective) Blogging about the competition (dos and don’ts) (..)

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100