B2B Marketing Traction

AUGUST 19, 2013

I log in to www.Flickr.com, and enter my search term in the upper right corner – in this example, I searched for “copyright.”. Then, with any photo I’m interested in (I typically scan through and flag the ones I like as favorites, then select one), I click on the photo and scroll down into the details to view the copyright info.

Copyright 100

Copyright Eye-Tracking Display Blogger 100

B2B Marketing Traction

JUNE 13, 2011

During a discussion about copyrighted material on websites, one of my clients – an attorney – told me about a program called www.copyscape.com. Copyright Office. The Digital Millenium Copyright Act (DMCA) of 1998 gives content owners the right to send an official notice to the copier’s online partners.

DMCA 100

DMCA Copyright B2B Marketing Trade Show 100

B2B Marketing Traction

FEBRUARY 6, 2012

Your copyright statement includes a year three years ago. You say one thing on your Home page and another on the About Us page. Your company history doesn’t include information about the last five years. Your blog hasn’t been updated for two months or more. Your news page includes no press releases from recent years.

Marketing Websites 100

Marketing Websites Copyright B2B CAN-SPAM 100