Biznology

NOVEMBER 27, 2013

(Photo credit: Wikipedia). Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com). PRISM-like business clusters offered by Salesforce.com (appended from D&B), which provide a simple profile for gaining customer insights and finding look-alikes. Company SWOT analysis (OneSource).

Lead Ranking 80

Lead Ranking Marketing Management B to B Lead Scoring 80

Biznology

NOVEMBER 15, 2018

One recent client saw a significant increase in conversion rate by streamlining content on their key landing pages to focus solely on answering customer questions. A simple set of changes drove measurable improvement in conversion rate, leads, and sales. Why not look at the same for your business? Highlight Customer Benefits.

Conversion Rate 106

Conversion Rate Clickthrough Content Lead Scoring 106

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. There’s a good background story about it on Wikipedia.). As recently posted on LinkedIn By Dan Ziman.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. There’s a good background story about it on Wikipedia.). As recently posted on LinkedIn By Dan Ziman.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. There’s a good background story about it on Wikipedia.). As recently posted on LinkedIn By Dan Ziman.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

Paul Gillin

JUNE 24, 2010

In conversations with hundreds of marketers over the last few years, we’ve observed that few of them closely track the ROI of their social marketing programs. According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” Conversion rate.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Hubspot

JUNE 19, 2014

It can really throw you off your game in a conversation. But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. The more you know, the more likely you''ll be able to understand and participate in conversations going on around you. Examples: Salesforce.com, Google.

Paid Content 28

Paid Content Work Management CMS Development Sales Management 28