5 CTA Tweaks to Remove Friction from Your Lead Conversion Process
Marketing Insider Group
AUGUST 11, 2020
As a result of excessive focus on lead generation or lead nurturing, marketers might be ignoring an important factor that is hurting conversions further down the funnel: Call-to-Actions or CTAs. However, all CTA advice should be taken with a pinch of salt and extensively tested to see if it works for you. Over to You.
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