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Starting a Blog for Your Business: Checklist

Sharpspring

And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Keyword research will be a great help in this process as it is a great way to discover angles that are not yet covered to death but are in demand from your audience. BONUS TIP: Persevere.

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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

Create opportunities for new SEO keyword strategies. Content fuels keyword visibility and what better way than through regular blog posts. Matched with keyword research , develop an editorial calendar that tackles topics related to keyword strategy that your site’s SEO strategy is lacking visibility for.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

RSS feeds offer an easy way to stay updated with every piece of content a site has published. If a website offers an RSS feed, then you will be notified whenever a post goes up. These tools are in demand as they provide marketing teams and businesses value to drive sales and conversions.

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What the Best Bloggers Do Right

Convince & Convert

From sharing your latest post on social media, to sending out new posts via email to your newsletter subscribers, to setting up RSS feeds for your blog, there are umpteen ways to bring your blog into the public eye. Here’s a few tips that Google and friends like about any blog: Stick to one central theme per post. We’re all ears!

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How to Turn Brand Monitoring Into Content Assets

Content Marketing Institute

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Click To Tweet. Click To Tweet.

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Top seven chatbot platforms and tools available

ClickZ

Reports with actionable insights enable you to make data-backed business decisions and work on your conversational strategy growth. It’s an easy to use, intuitive chat tool that facilitates the chatbot-to-human transition during conversations. It also delivers on the sales front with lead generation, qualification, and conversion.

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11 Reasons Why Prospects Don’t Convert Into Customers

Convince & Convert

The leading “conversion repellents.”. Here are eleven conversion killers I come across time and again. Conversion aversion. Sufferers of this disorder can’t even justly claim to have crappy conversion rates because they have no definition of conversion. Keyword disconnect. So keyword continuity is paramount.