Marketing Insider Group

FEBRUARY 5, 2024

NotifyVisitors) Marketers utilizing buyer personas achieve 73% higher conversion rates. Orbit Media) Blog posts featuring videos see a fourfold increase in engagement metrics. Ahrefs) Voice Search Stats Over 40% of voice search results come from featured snippets. Backlinko) Sites with a blog receive 97% more backlinks.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

Terminus

MAY 8, 2020

Numbers a CRO Will Love: According to a commissioned study conducted by Forrester Consulting on the Total Economic Impact of Terminus, a sample set of Terminus customers reported 60% more meetings scheduled by SDRs. Sales works closely with marketing to start prospect or customer conversations at the right time.

Account Based Marketing 29

Account Based Marketing ABM ROI Ideal Customer Profiles 29

Outgrow

AUGUST 31, 2022

We had some amazing insightful conversations with Mindy and here’s what we discussed about – . Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit.

Top of Funnel 52

Top of Funnel Marketing & Strategy Marketing Strategy Advertising Agencies 52

InsightSquared

JANUARY 15, 2021

Enable yourself to know for certain which dying deals require immediate, strategic mitigation, and which should be moved out of your pipeline and forecast for good. Integrate Activity and Conversational Intelligence. Instead enrich basic engagement data with authentic conversations by integrating Conversational Intelligence.

Forecasting 177

Forecasting Forrester Lead Ranking Top of Funnel 177

The ROI Guy

MARCH 30, 2011

If you are in sales and marketing, there is another forecast that is just as promising, especially if you recognize the pending fertile business opportunity and prepare accordingly. So how do you prepare for the changes these forecasts predict? How to Fight Frugalnomics?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Practices 40

Hubspot

SEPTEMBER 13, 2023

If you’re launching a new product or feature, the sales team will try to project sales for three scenarios: the best-case scenario, the worst-case scenario, and the most likely scenario — which is usually the middle ground between the first two. This way, both sales and service teams can create pipelines and forecasts.

Top of Funnel 58

Top of Funnel Enterprise Management Marketing Automation Services Forecasting 58

Hubspot

APRIL 3, 2012

This is a guest post written by Dave Kurlan , a top rated speaker, best selling author, and sales development thought leader. His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. Here's how they are doing it: 1) Utilize the nuanced features of LinkedIn.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Convince & Convert

FEBRUARY 7, 2017

percent, as forecasted by eMarketer. Instagram has announced the addition of a new feature on its platform: business profiles. This feature offers a professional-looking profile and lets you pull your contact information from Facebook, while retaining Instagram’s shoppable links. billion, as per a report published by eMarketer.

eCommerce 147

eCommerce Emarketing Mobile Advertising Paid Search Agency 147

Valasys

JANUARY 9, 2020

According to a forecast by Cisco, videos will comprise 79% of the global internet traffic by the year 2020, which means a year over year increase rate of 63% starting 2015. YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. YouTube statistics for Businesses.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Vidyard

MARCH 23, 2021

The use of one-to-one video (most often used in sales conversations) has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year. Looking at the video statistics below, it’s clear that sales reps would be smart to include video in their sales campaigns.

Stats 65

Stats Video Marketing Enterprise Management Planning 65

B2B Marketing Zone Posts

MAY 3, 2010

The following are the top items from featured sources based on social signals. In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. Find out how to make landing pages work harder and increase conversion rates. Forecast (14). April 2010.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Adobe Experience Cloud Blog

NOVEMBER 11, 2008

Relevant and optimized landing pages generate higher conversion rates, meaning you get more leads whenever someone clicks your ads or emails. Practical Tips to Raise your Landing Page Conversions (MarketingSherpa on-demand webinar). Tactics To Boost B2B Marketing Results (podcast with Laura Ramos, Forrester Research).

Budget Programs 48

Budget Programs Marketing Automation Services Resources Marketing Budget 48

Webbiquity

JANUARY 17, 2011

At its current rate, Twitter will process almost 10 billion tweets in 2010. Social Marketing Lifts Organic Conversions by MarketingSherpa. ** 5 Stars. Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% Still don’t think social media is important for marketing your business?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

The following are the top items from featured sources based on social signals. There is now a Product and Services tab that lets you feature everything about your company and what you sell. Email campaigns should be the start of the conversation - Follow the Lead , November 10, 2010 Wither email marketing? Conversion Rate (27).

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Contently

APRIL 24, 2019

In 2018, Forrester reported that “most in-house creative teams are small; 54% of those teams have between one and 10 people. Forecasting growth will never be an exact science, but any time you’re increasing content production with the same team or creating content with a new team, your goals should change.

Budget Programs 136

Budget Programs Top of Funnel Ad Building Content 136

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Confident Compliance: Security features to keep data safe, while deep compliance expertise and solutions help protect a business.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Confident Compliance: Security features to keep data safe, while deep compliance expertise and solutions help protect a business.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Confident Compliance: Security features to keep data safe, while deep compliance expertise and solutions help protect a business.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52