Zoominfo

FEBRUARY 3, 2023

Optimum website conversion rates vary depending on the type of website, the desired action, and the industry. An analysis of 44,000 landing pages by Unbounce found a median conversion rate of 4.6% — with results ranging from 3% for SaaS businesses to nearly 8% for media and entertainment. The bottom line? of the time.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Valasys

MAY 8, 2019

On May 7 th 2019, DiscoverOrg and ZoomInfo announced the launch of their new product, Enrich. Founded in 2000, ZoomInfo has used its diverse portfolio of proprietary technology to become the growth acceleration platform it is today.

Zoominfo 49

Zoominfo Eloqua Top of Funnel Marketo 49

Zoominfo

MAY 23, 2023

“A cold conversation gets very warm when you’re focused on an audience that’s researching about a pain point, or a product, or a problem to be solved,” says Will Frattini, a principal strategic account manager at ZoomInfo. Here’s another example from ZoomInfo CEO Henry Schuck. Having ZoomInfo is like having night-vision goggles.

Intent Data 130

Intent Data Intent Work Management Marketing Management 130

Zoominfo

OCTOBER 5, 2021

If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. However, when your teams are in sync, you’re well-positioned to drive conversions and increase revenue. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads Paid Content Top of Funnel 130

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019. Take Atlatl Software, a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 189

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 189

Zoominfo

JULY 29, 2020

It’s all about closing more deals — but that can’t happen without boosting lead conversion rates. link] ( @rsvpselling ) pic.twitter.com/1aBYRL97l7 — ZoomInfo (@ZoomInfo) April 20, 2018. — ZoomInfo (@ZoomInfo) March 31, 2020. Cold calls? More like gold calls! Thanks for the feedback, Jay!

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

Zoominfo

FEBRUARY 28, 2022

Chatbot metrics to monitor: Chatbot-Visitor Engaged Rate: The number of times a visitor clicked on the bot and engaged with the AI-powered conversation, based on chat widget and greeting message clicks. Measured by conversation routing and connection data.

Zoominfo 130

Zoominfo Customer Satisfaction Click Rate Lead Scoring 130

Zoominfo

JULY 28, 2019

Lead-to-Close Conversion Rate (CVR). Lead-to-Close Conversion Rate measures the average percentage of leads that end up becoming customers. So, if your organization made 15 sales the first quarter, but generated 100 leads – your Lead to Close Conversion Rate would be 15%.

B2B Marketing 240

B2B Marketing B2B Zoominfo Conversion Rate 240

Zoominfo

APRIL 23, 2021

The Timeless Case for Automation A recent poll conducted by ZoomInfo found that over 85% of respondents actively look for ways to automate their work. This is a sweet spot for ZoomInfo. This event can occur when a company surges on such ZoomInfo-related topics as “sales leads” or “sales acceleration.”

Webinar Metrics 130

Webinar Metrics Zoominfo Automation Marketing Strategy 130

Zoominfo

DECEMBER 20, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Get a Demo Conversational Marketing: Aligning With Trends in Buyer Behavior Buyers today have the power to control the conversation from start to finish, including when, where, and how they communicate with sellers.

Conversion 130

Conversion Account Based Marketing Zoominfo Planning 130

Zoominfo

JULY 25, 2023

Increase Conversion Rates Of course, the more spot-on your sales and marketing messaging and offers are, the higher your chances are of moving leads through the funnel and eventually converting them. This helps make sure sales can prioritize and go after the biggest opportunities. Let’s say the ultimate score for a lead is 100 points.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

APRIL 20, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. “When most businesses start out, they’re heavily focused on bringing in new business,” says Deeksha Taneja, senior director of growth and optimization at ZoomInfo. By 2025, Forrester predicts that only 14% of marketing teams will track marketing-sourced pipeline.

Multi-Touch Attribution 130

Multi-Touch Attribution Zoominfo Account Based Marketing Lead Ranking 130

Zoominfo

NOVEMBER 30, 2021

You can also bear a higher cost for ad targeting when you know that conversion rates and deal sizes are more likely to be high. ” Mitchell Hanson, director of demand generation at ZoomInfo By adding a layer of intent data to an ICP audience , you can hone in on good-fit groups that are more likely to engage and convert.

Paid Search Agency 130

Paid Search Agency Ads Intent Signal Zoominfo 130

Zoominfo

NOVEMBER 29, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Set your own benchmarks,” says Mitchell Hanson, director of demand generation at ZoomInfo. The first is to not target anyone specifically, which is cheaper but results in lower conversion rates. This is much more expensive, but results in higher conversion rates.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads MQL Webinar Metrics 130

Zoominfo

MARCH 21, 2022

Candidate experience is probably the number one factor in determining whether someone accepts or declines a role,” says Ryan Beaudry, a talent acquisition manager at ZoomInfo. Automate your entire recruiting process with ZoomInfo TalentOS and Engage TalentOS is ZoomInfo’s platform for recruiters. The other factor is speed.”

Automation 130

Automation Zoominfo Multi-Channel Digital Marketing Funnels 130

Zoominfo

JULY 5, 2022

With a comprehensive routing system that’s fast, informed, and data-driven, accelerated pipelines and higher sales campaign conversion rates become more than just goals. With ZoomInfo OperationsOS , teams have full control to route leads based on a variety of factors, including territory, company size, job titles, or annual revenue.

Work Management 130

Work Management Marketing Analytics Tools Lead Scoring Lead Ranking 130

SalesIntel

MAY 17, 2023

For instance, there’s a limit on ZoomInfo credits (10k per year). Let’s go over the common challenges we hear from our prospects (mostly existing ZoomInfo users) because of their limited credits and how your marketing plan can benefit from switching to an unlimited credit plan. You get around 1000 credits to use in a month.

Ideal Customer Profiles 52

Ideal Customer Profiles Zoominfo B2B Marketing Marketing Analytics Tools 52

Zoominfo

AUGUST 26, 2018

She wanted to C if her conversion rates would improve. If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! Or, contact ZoomInfo today, the leading business information company , to learn how our B2B database can help you get the most out of your marketing efforts. None – they’ve automated it.

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Zoominfo

MARCH 8, 2022

While it may seem like a small thing, these web form fills are responsible for billions of dollars of business, and companies like ZoomInfo have meticulously analyzed and optimized web forms to help sales reps make the most of these leads. Reducing the number of form fields increases response rates.

Lead Scoring 100

Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Zoominfo

JUNE 14, 2022

Top Display Advertising Targeting Mistakes Getting your audience right is paramount to increasing conversion rates and spending efficiently. Sure, your cost per lead might be cheap, but your cost per marketing-qualified lead (MQL) will skyrocket,” says Colin Chang, a marketing programs manager at ZoomInfo.

Display 130

Display Lead Ranking Marketing Qualified Leads Advertisements 130

Zoominfo

JULY 2, 2020

Partial profiling: Reducing the number of form fields can improve conversion rates. Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI. Yet more submissions often come at the expense of greater segmentation. Find the right tool.

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Automation Work Management 246

Zoominfo

SEPTEMBER 7, 2022

If that’s the case, you’ll want to understand things like your ideal conversion rate, your speed-to-lead rate, or your quarterly revenue goals. By using customizable routing workflows from ZoomInfo, Spectrum assigned leads faster, which increased its conversion rates considerably.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Marketing Automation Services 130

Zoominfo

NOVEMBER 16, 2021

As an agency partner of both HubSpot and ZoomInfo, AJ will be speaking at an upcoming webinar discussing how Blue Frog pairs ZoomInfo and HubSpot to help businesses scale their go-to-market activities and avoid the pitfalls of bad data. That’s why we went to ZoomInfo, to serve as a “washing machine” for our data.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Zoominfo Peer-to-peer 100

Zoominfo

MARCH 15, 2022

So if your ad is not getting clicked on, then it’s not going to be presented first or as often,” says Lauren Temmler, senior demand generation manager at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. You can also optimize for maximum clicks or conversions depending on your goals.

Budget Programs 130

Budget Programs Paid Search Agency Lead Ranking Work Management 130

Zoominfo

SEPTEMBER 7, 2021

federal spending programs, regulatory changes, or major market fluctuations) Action Create a campaign targeting a market segment affected by an economic or market development “There is a known subtelty and confidence that can help conversion rates when you’re calling a pool of people who are most likely in the market for your product or solution.”

Ideal Customer Profiles 100

Ideal Customer Profiles Campaigns Zoominfo Trigger Marketing 100

Zoominfo

JULY 17, 2018

Webinar landing page to registrant conversion rate. Registrant to attendee conversion rate. Attendee to qualified lead conversion rate. Contact ZoomInfo today to learn how our contact database can help you generate more success with your marketing webinars.

Webinar Metrics 255

Webinar Metrics Paid Content Paid Search Agency Allocation 255

Zoominfo

SEPTEMBER 7, 2021

A recent study showed conversion rates are eight times higher when salespeople place their first call within five minutes of getting a lead. Henry Schuck, CEO and Founder, ZoomInfo Scenario Responding quickly to inbound inquiries will dramatically increase your chances of success.

Zoominfo 100

Zoominfo Conversion Rate Studies Automation 100

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019 Take Atlatl Software , a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 100

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 100

Zoominfo

NOVEMBER 20, 2023

I’ve yet to meet a company who shows up and says ‘Yes, absolutely the data in my CRM is accurate and complete,’” ZoomInfo CEO Henry Schuck says. As a result, teams are more likely to increase conversion rates and revenue. The data underlying customer outreach needs to be incredibly accurate, enriched, and deep.

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

Zoominfo

JULY 12, 2022

Lower conversion rates Poor-quality data dramatically reduces the accuracy of lead scoring and prioritization. This reduces conversion rates, as hot leads aren’t qualified and remain stalled in your marketing automation platform. Your reps miss out on new sales, cross-selling, and upselling opportunities.

Marketing Analytics Tools 130

Marketing Analytics Tools Top of Funnel High Quality Lead Lead Scoring 130

Zoominfo

AUGUST 27, 2018

Clean Up Your Data: Conversion rates are roughly 25% higher between the inquiry and the marketing qualified lead stages for organizations that have clean data. ZoomInfo can help. Contact ZoomInfo today for more information! The post 35+ Statistics About Dirty Data appeared first on ZoomInfo Blog.

Statistics 189

Statistics Zoominfo Marketing Qualified Leads B2B Sales 189

Zoominfo

DECEMBER 3, 2018

If your marketing campaigns aren’t generating leads or your lead-to-customer conversion rate is low, it’s likely an impact of bad data. ZoomInfo can help. With the ZoomInfo for Salesforce Suite you can ensure the information in your database is always the most accurate and current with automatic and scheduled updates. .

Work Management 223

Work Management Marketing Management Data Hygiene B2B Marketing 223

Marketing Insider Group

NOVEMBER 16, 2020

According to a study by retail media platform Criteo, retargeting accounted for a 43% uplift in conversion rates for its customers. According to the company’s website, its customers saw a 78% growth in conversion rates , among other improvements. Retargeting works. Image: Criteo. Image: Atomic Reach.

Marketing AI 319

Marketing AI A/B testing Tools Lead Scoring 319

Zoominfo

JANUARY 11, 2021

Creating customer profiles benefits marketing teams who are suffering from low conversion rates, wasted product marketing resources, and low-quality leads. link] pic.twitter.com/JnZ5wnqbnX — ZoomInfo (@ZoomInfo) February 18, 2020. The Benefits of Creating Customer Profiles.

Ideal Customer Profiles 162

Ideal Customer Profiles Profiling Enterprise Management Work Management 162

Zoominfo

JULY 1, 2021

“The perfect qualified lead is someone who fills out a form with a great decision-making title, who understands the pain points that their company is experiencing, and is doing some kind of outreach that we could help them with.” – Morgan Schuler, inbound sales development manager at ZoomInfo. Validate Contact Information .

Lead Qualification 130

Lead Qualification Lead Ranking Lead Scoring Sales Qualified Leads 130

SmartBug Media

MAY 13, 2022

Guest author Alanna Goodman is a content marketing specialist at ZoomInfo. Intent data takes the mystery out of how to prioritize and create your marketing campaigns," says Mitchell Hanson, Senior Director of Demand Generation at ZoomInfo. The more relevant your message is to their current situation, the higher your conversion rates.

Intent Data 98

Intent Data Work Management Intent Marketing Management 98

Zoominfo

OCTOBER 5, 2021

With chat, “you are essentially switching your go-to-marketing strategy from being reactive to proactive,” says Arjun Pillai, VP of growth at ZoomInfo. This is where ZoomInfo WebSights comes into play. One problem that has always remained with ad retargeting?

Sales Qualified Leads 100

Sales Qualified Leads Ideal Customer Profiles Traffic Lead Scoring 100