5 Metrics Every B2B Marketer Should Track
Digital B2B Marketing
AUGUST 20, 2013
If you cannot afford to measure it through traditional surveys, use brand searches (reported by Google tools) and branded search traffic (use Google Webmaster Tools to avoid the impact of logged in users) as a very rough but useful proxy over time. Share your answer in the comments or with me on Twitter ( @wittlake ).
Let's personalize your content