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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

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Brian Halligan, CEO and Founder of HubSpot. According to the 2012 B2B Content Marketing Benchmarks, Budgets and Trends report published by the Content Marketing Institute and MarketingProfs: 9 out of 10 organizations market with content marketing. In the process it increased conversion rates by 136%. Get Customers.