How to Tailor Lead Nurturing Content to Suit Individual Personas
Hubspot
MARCH 14, 2012
If this is the case, then why are only 49% of marketers taking advantage of lead nurturing tools , as evident by Loopfuse's Marketing Automation Study ? According to the Aberdeen Group , personalized emails improve click-through rates by 14% , and conversion rates by 10%. Connect with HubSpot :
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