Conversion Rate and eCommerce - B2B Marketing Zone

Bolster your Go-to-Market plans by prioritizing the metrics that matter

Tomorrow People

MARCH 23, 2021

Are you able to attract more people to your website, mobile app, and/or retail stores? Beyond this, try to assess what people are really doing on your website. Do the offers and messaging on your website convert visitors into customers or qualified prospects? Drive traffic and build awareness. How long do visitors stay?

Lead Ranking

Lead Ranking Planning Marketing Qualified Leads Cost per Lead

How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

OCTOBER 24, 2017

According to Sid Jatia , Under Armour’s VP of direct-to-consumer and omnichannel digital, the company regards its communities as a channel for content and for eCommerce: “The focus is on linking engagement with commerce so that when users reach fitness goals the brand can notify them of purchase opportunities to aid their progress.”.

Marketing & Strategy

Marketing & Strategy Marketing Strategy Content Marketing Planning

B2B Marketing Zone

Tomorrow People

Bolster your Go-to-Market plans by prioritizing the metrics that matter

How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Webinars

Stay Connected