Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook
The Point
OCTOBER 7, 2014
However, as “native advertising,” Sponsored Updates can also generate 5x the engagement rate (including likes and shares). When posting a Sponsored Update, create a custom image, one that’s optimized for click-throughs, rather than just let LinkedIn pull an image from your post or article.
Let's personalize your content