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Infographic of the Week: 12 things to do after you write a new blog post

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There’s still work to do after you get the writing done on a new blog post. Content Production Infographics blogging infographic SEO writingAfterall, you want to get this in the hands of as many people as possible, right? Divvy HQ (by way of Ragan Communications ) provide us with a quick checklist of to-dos to get through before publishing blog posts.

Bernie Fine, Communications, and PR Crisis Management

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Also, Dan Klamm, our Assistant Director, worked very closely with our student social media team during the situation, and has a great write-up specifically on how the team itself behaved. This sometimes means that content is scarce until we know we can put a coordinated message out. This enabled our social media team to have available official first-party content. Be neutral.

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What is Social Writing?

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Content production as a brand has come to include a wide-variety of content – from written to video, created to curated. However, writing and text-based content is still highly valuable. Since writing is a large part of what we do here, we use the term  “social writing”   to describe what we do for clients. Our definition of social writing is as follows: “Content, primarily in written format, that is designed to be  optimal for  social sharing.” Write for the Humans, but Respect the Machine (sixestate.com).

How to generate revenue from blogging and content marketing [Infographic of the Week] #infographic

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We do a ton of writing around here for clients – blogging, eBooks, white papers, press releases, etc – and we know the value it brings, both tangible and intangible. Dr4Ward pointed out this great infographic from inBlurbs on revenue generating content: Related articles. Websites With More Content Generate More Customers [New Infographic] (hubspot.com).

B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. B2B marketers are expected to use that data, in combination with new tools for content. relevant and carefully targeted) content. Collaborate with industry influencers: marketers must creatively build advocacy and content amplification outside the company as well. content. B2B Marketing.

Content Production and Your Communications Program [Slides]

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Today I presented to the Executive Education program at the Newhouse School on the topic of content production, which we love here at OSG. Some of the main areas covered: What is “content”? Social Writing & Brand Journalism. Why is a content production strategy important and how can it benefit your existing communications and marketing programs?

Reinventing News on Your University Website: Chatting with @radiofreegeorgy #highered

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She own Crosstown Digital Communications, LLC , and co-author Meet Content , a blog and resource for the higher ed community. I’ve pulled together some of the key points of her talk here. We decided we wanted to create a “delicious blend” of content from across campus. Content can’t stop at putting information out there, we have to make it valuable.

Team Obama Talks Digital Vision: Strategies and Tools for 2012 and Beyond #SMWReuters #SMWNYC #SMWGov

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But what remains true for us is that relationship-building is the most important for us, but we’re much more focused on refining the content and making sure those relationships are solid. Audience question: About content creation, the official White House channels on social media, I feel a lot of the content there is campaign content and propaganda. New tool?

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Brain Zap: B2B Content, Branded Contests, Typeface, Bum Social Media Marketing and Writing Real-Time Content

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Turning Branded Contests into Branded Content – (Twist Image, 1 November ) Branded contests never made it to primetime before the Social Web because brands could not defer attention from the main reason to be marketing in the first place: getting people to buy their products. When used with diligence and attention, these principles will always yield suitable results.

B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. B2B marketers are expected to use that data, in combination with new tools for content. relevant and carefully targeted) content. Collaborate with industry influencers: marketers must creatively build advocacy and content amplification outside the company as well. content. B2B Marketing.

5 Ways to Increase Engagement With Your Content

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Well, it is, but it doesn’t necessarily mean that your content is bad itself.  It may mean you haven’t given people a good enough call-to-action , a reason for them to do more than just read what you put out there and move on.  It doesn’t mean that they walk away dissatisfied, or unfulfilled.  In fact, you may very well have left a good impression on them. Is it you?

Other Side Group at #SXSW – What is Entrepreneurship? #SXSW

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She is Founder & Chair of Other Side Group , a social media marketing and content production firm that has a sweet spot for writing. She specializes in social media marketing, content production and entrepreneurship and works diligently and passionately for issues around women in technology and entrepreneurship. PANEL: Everybody’s a Bloody Entrepreneur! Or Are They?

Yelp and the Social Media and Business Equation

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And when they did, they could do very little to change the content directly aside from reverting to unethical behavior and writing fake reviews.  If they were smart, they took the stance that Yelp and other similar platforms existed and they should work within that – “let’s make sure we give everyone reason to write a good post&# -  a very good response in my opinion. 

Yelp and the Social Media and Business Equation

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And when they did, they could do very little to change the content directly aside from reverting to unethical behavior and writing fake reviews.  If they were smart, they took the stance that Yelp and other similar platforms existed and they should work within that – “let’s make sure we give everyone reason to write a good post&# -  a very good response in my opinion. 

B2B Marketing Trends for 2016

They expect content to be relevant, easy to find, and mobile- friendly. B2B marketers are expected to use that data, in combination with new tools for content. relevant and carefully targeted) content. Collaborate with industry influencers: marketers must creatively build advocacy and content amplification outside the company as well. content. B2B Marketing.

Brain Zap: Minutes to blog success, non-profit content, getting heard, and social media monitoring

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10 Blog Content Ideas for Non-Profits ( Nonprofit Tech ) Many nonprofits don’t consider blogging either because they think they need to blog everyday and that it would be too time consuming, or they have no idea what to blog about. Well… you don’t need to blog everyday (once a week minimum), and here are 10 blog content ideas to help get your creative writing impulses inspired. Tags: Brain Zap blogging content production non-profit social media monitoring It’s Monday.  You want to get off to a motivating start.  And then what? How do you engage?

Guest post: @tracytilly on blogging as a job recruiter in Syracuse

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She writes about her experiences with the blogging process, and how her team has been able to provide the most value to their audience.  Our blog has been giving us a voice for five months now and we have seen many employees participate; this allows us to create unique content with unique viewpoints. From a confidentiality perspective, we have a lot to think about, especially when we’re writing case studies.  We make sure to go light on the identifying characteristics of the people we are discussing and heavy on the lesson to learn. We blog for many reasons.

How Much do you have to use Facebook and Twitter to Really be Effective?

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This will get people directly to your website (you have to work this aspect into your plan), which will benefit from the SEO juices of blogging, and adds a layer (or two) of depth to the content you’re bringing to your audience that hopefully they find valuable.  Again, this takes a lot of time, focus and organization to achieve, especially when you can’t just sit back and push out content to your listeners.  Yadda yadda yadda.  But I do think there are different levels of “success” that can be achieved, using the same tools, with both being worthwhile. Facebook? Blogging?

How Much do you have to use Facebook and Twitter to Really be Effective?

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This will get people directly to your website (you have to work this aspect into your plan), which will benefit from the SEO juices of blogging, and adds a layer (or two) of depth to the content you’re bringing to your audience that hopefully they find valuable.  Again, this takes a lot of time, focus and organization to achieve, especially when you can’t just sit back and push out content to your listeners.  Yadda yadda yadda.  But I do think there are different levels of “success” that can be achieved, using the same tools, with both being worthwhile. Facebook? Blogging?

How to Effectively Market Your Excellent Customer Service

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Among the offenses: A non-distinctive “tagline” that uses words like “dedicated” and “customer service” and “excellence.”  If you’re not familiar with how a tagline works (or doesn’t work) check out this write up by Killian.  Sidenote: level of snappiness depends on level of comfort and risk aversion in bold content). I’ve been working with a company that has great customer service.  No, really, they can actually say they have some of the best in the industry – they get orders filled quickly and can produce niche products with relative ease because they’re small enough. 

How to Effectively Market Your Excellent Customer Service

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Among the offenses: A non-distinctive “tagline” that uses words like “dedicated” and “customer service” and “excellence.”  If you’re not familiar with how a tagline works (or doesn’t work) check out this write up by Killian.  Sidenote: level of snappiness depends on level of comfort and risk aversion in bold content). I’ve been working with a company that has great customer service.  No, really, they can actually say they have some of the best in the industry – they get orders filled quickly and can produce niche products with relative ease because they’re small enough. 

Mobile Myth Busting: How to Write Great Content for Mobile

ScribbleLive

It means thinking about how the vertical screen changes the way we write and structure content. Below we debunk 3 myths that mislead content marketers when writing for mobile so you create better content, regardless of the screen size. Myth 1: Write for the Golden Triangle. Use images sparingly and only when they add value to your content.

The 24 Best Online Writing Tools and Apps

Webbiquity

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” ” With more than 90% of both B2B and B2C marketers now using content marketing, success is no longer about simply creating more content, but about developing higher-quality output: more targeted, more relevant, more personal. 11) Slick Write.

Four Strategies to survive automated writing and content bots

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Automated writing! If you’re a content creator like me, it should. This is an example of computers beginning to pass the famed “ Turing Test ” of computer-generated content that is indistinguishable from human effort. The news industry projects that 75 percent of its content will be bot-created by 2020. strategy for surviving automated writing.

Act casual, and write your website content

Biznology

Just act casual , and write your website content. Writing in a casual conversational manner is crucial to the success of your website content. Aim to reach a position where your website content inspires meaningful dialogue. Hotjar is a great tool to create an effective sales funnel with content. Do things get awkward when people visit your website?

2 Sure-Fire Ways to Inspire Your Blog Writing

Writing on the Web

Does your blog writing lack inspiration? Is it hard to get really fired up when starting to write a post? I get that. Here are two ways you can side-step fear and doubt, and write frequent, consistent quality posts and develop a blogging habit that will grow your abilities over time. Nobody starts out writing well. What can a blogger blog about to other bloggers?

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

In Taekwondo, students are taught they must perform each kick at least 1,000 times before they can safely say they have learned the kick perfectly. I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. Of  course, a steady stream of crappy content won’t attract a large or loyal readership.

How to write 3,000 words every day when you don’t feel like it

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Every month, I meet up with a group of content creators and onlinepreneurs in some raunchy Berlin cafe. We drink overpriced hipster lemonade, discuss marketing tactics, email-list building (drooling faces wherever you look) and of course, content creation. She often ended up writing the essays herself because she didn’t want me to fail. You can learn only so much.”

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10 Great Writing Books & Tools For B2B Content Marketers

KoMarketing Associates

Content marketing is more than just a knack for putting words on paper or coming up with the right budget and platform. Below are some great classes, books, and other resources for B2B content marketers who want to hone their writing skills. Content Marketing Books. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content, by Ann Handley.

Is Your Content Writing Appealing to Thinkers AND Feelers?

Writing on the Web

Is your blog  content writing  appealing to both thinkers AND feelers ?  If you aren’t appealing to these two types of communication (and decision) styles, you’re missing half of your readership potential. When I’m blogging, I like to cite studies whenever I  write  about a concept, to prove my point. In The Collected Works of C. G. Blaaah.

10 Epic Shifts that are Re-Writing the Rules of Marketing

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There are SO many implications of adding computer intelligence to what we do, including the rise of chat bots, business intelligence, image recognition, marketing automation, and algorithmic writing, to name a few! To look at the future of content marketing, we need to observe the bleeding edge of content disruption occurring with traditional media. ” 4) Media revolution.

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Writing Services & Quality Leadership Content for Coaches

Writing on the Web

If you’re a leadership coach or a consultant to leaders you know how time-consuming it is to write quality leadership articles and blogs. Here’s a professional writing service just for you providing leadership articles for your newsletters and blogs. If you’re interested, go to Content for Coaches Summer Sale, here. Contact us by email , or give us a call.

The Secret to Writing? Make it a Habit.

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I am not an expert on writing, although I do have a journalism degree. However, I write a great deal and do actually enjoy it. As the need for great content and the content marketing trend continues to gain importance in marketing and demand generation, I find more and more people looking for advice on how to write. Writing and writing well takes practice.

1,097 Words to Change Your Mind About Content Writing

B2B Marketing Insider

Content marketing rocks today. Content writing rocks, too. Content marketers have their glory days now. However, only a few clients understand that content marketing doesn’t equal content writing. The word “content” confuses them and makes them consider every content marketer a […].

Behind the scenes: How to write a business book

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It’s called The Content Code and when it arrives in a few weeks, it will teach you how to ignite your content and your business in a world of overwhelming information density. How I write books The main idea — The most challenging part is coming up with an idea that is truly different and exciting to my readers. There is no writing, only good re-writing.

Why You Should Write Quality Blog Content

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. But none of that matters if what you write is boring, mediocre, confusing or poorly written and formatted. Stylistic preferences.

How to Write SEO-Friendly Content for Inbound Success

Act-On

You’ve been tasked with writing a new page for your company’s website. Whatever it is, it needs to be SEO-friendly content for Google and the other search engines. The key is to never forget that what you’re writing is meant to be read by real people. With such statistics, it’s clear that you should strive to optimize your content on every page of your website, from product pages to landing pages to your blog. And, yes, you should be regularly adding content to your blog. Content Marketing SEO content content marketing seo friendly content writing for seo

8 ways blog writing is unique

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Here are eight ways that blog writing differs from how you might write in school or at work. 1) Headlines matter. A lot. Busy readers like lists. 2) Write upside down. In school, we are taught to write linearly. call that writing upside down. In journalism school I was taught to keep my “voice” OUT of my writing. Write like you speak.

Five Tips to Help You Write Outstanding Content For Your Blog

Webbiquity

Content is king, and blogs often make the best castles. Unfortunately, many people struggle to consistently write the type of high-quality content that attracts and holds readers, and stands out in search. These five tips can help you more dependably write outstanding content for your blog. Organize Your Content. Write A Catchy Title.