Anything Goes Marketing

JANUARY 23, 2007

I've been reading a few articles lately about how some user-generated content ad campaigns such as the one that Dove ran called Dove Cream Oil Body Wash Ad Contest "failed" as it wasn't well received by the YouTube community. It means that YouTube is much more then just a community in itself as Shmuel perceived it.

Youtube 100

Youtube Web 2.0 User-Generated Content Blogger 100

Anything Goes Marketing

FEBRUARY 24, 2008

Here is a clip I found on Youtube. I watched the first video and I got bored fairly quickly. There was little mention of Tassimo and what it can do until well into the video. However, B2B companies are creating entertaining videos to draw attention to their product and services. You can thank me later Kraft).

Paid Search Agency 100

Paid Search Agency Long Tail Marketing Microsite Budget Programs 100

Anything Goes Marketing

NOVEMBER 15, 2009

The content generated by the event attendees was almost as good as the content from the speakers themselves. Content choice: research survey. jill_rowley : @lauraramos - content needs to be about me and my needs, not you and your products, your awards. The result was better than Eloqua could ever have expected.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Anything Goes Marketing

SEPTEMBER 30, 2006

It combined, TV spots, search marketing and even YouTube videos !! Check out the META tag description the campaign site : meta name = "description" content = "So you like that funny Honda Element TV commercial, huh? It's even advertised on frickin' Wikipedia and Youtube. Why is this campaign so good? It's a great product.

Order 100

Order Youtube Wikipedia Advertising Agencies 100

Anything Goes Marketing

FEBRUARY 13, 2008

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks Bulldog!

Bulldog Solutions 100

Bulldog Solutions BtoB Eloqua RSS 100

Anything Goes Marketing

MAY 1, 2007

Is having a video on your site really web 2.0.? Putting that same video on YouTube and other PUBLIC video sharing platforms is. Allowing people to comment on your video and post their own videos is. USA Today , YouTube , blog marketing. I don't think so. unless I can leave a comment.

Web 2.0 100

Web 2.0 RSS Wiki Trade Show 100

Anything Goes Marketing

SEPTEMBER 30, 2006

This has lead to adding a link to YouTube videos that I post and not just adding in the video. Chad H Tags: youtube , bloglines , marketingsherpa , technorati , feedburner , blogpulse , preview pane , MS Outlook , blog design I've started to add links to some of my images as they may not show up in my email updates.

Youtube 100

Youtube Case Study Case Studies Click Rate 100