Onalytica B2B

DECEMBER 8, 2016

Onalytica’s new Discovery platform mines over 200 billion posts a year into a curated database of over 150K global social media influencers, including data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data. Effective influencer marketing starts with identifying relevant influencers for your brand.

Curation 192

Curation Ideal Customer Profiles Demographics Validation 192

Onalytica B2B

SEPTEMBER 18, 2017

Key Topics: Content Marketing, B2B Marketing, Tech Marketing, Copywriting, Creative, Agencies. Doug has written a lot about content marketing including the B2B Content Strategy Checklist , Insane Honesty in Content Marketing and Crap: Why the Biggest Threat to Content Marketing is Content Marketing.

Demand Generation Agencies 198

Demand Generation Agencies Advertising Agencies Paid Search Agency Copywriting 198

Onalytica B2B

MARCH 15, 2018

Key Topics: Content Marketing, including Blogging, Social Media, SEO & Email Marketing. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? I started The Social Media Hat in 2012 as place where I could write about blogging & social media, and experiment with content marketing overall. Twitter: Ian Anderson Gray.

Top of Funnel 0

Top of Funnel Paid Search Agency Social Media Blogger 0

Onalytica B2B

APRIL 3, 2018

Slowly, I started using LinkedIn for content posting and networking and Facebook page for content development and marketing. Email at nikhilchhajar@gmail.com , Message on LinkedIn or Twitter. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU? The post Interview with ?Nikhil Nikhil Jain appeared first on onalytica.

Startups 231

Startups Work Management Social Media Marketing Management 231

Onalytica B2B

NOVEMBER 10, 2016

USER-GENERATED CONTENT. THE FACTS: Millennials hold a natural scepticism towards brands, therefore traditional advertising and branded content is not guaranteed to resonate and be effective. However, 84% of Millennials are influenced by User-Generated Content (UGC) and 73% say it’s important to read others’ opinions before purchasing.

Advertorials 195

Advertorials Opinions Statistics Marketing & Strategy 195

Onalytica B2B

NOVEMBER 14, 2017

Bio: I’m an independent communications strategist specializing in digital content and social media engagement in the sustainability and climate action space, with an emphasis on influencer relations. Brent Toderian does a wonderful job on Twitter, sharing what he’s learned in very accessible ways. Location: Seattle, WA, USA.

Thought Leadership 102

Thought Leadership Lead Ranking Communities Twitter 102

Onalytica B2B

SEPTEMBER 7, 2018

Key Topics: International Business, Business Development, Business Intelligence, Marketing, Digital Marketing – Social Media Marketing, Personal Branding, SEO, Content Marketing & Analytics. You can reach me via my Twitter , LinkedIn. Jamil Ahmed – CEO at Reinforce Lab. Location: Bangladesh.

Marketing AI 189

Marketing AI Work Management Advertising Agencies Gartner 189

Onalytica B2B

JULY 19, 2018

Over the last 12 months, Twitter have been upping their effort to combat the issue of fake accounts and ‘malicious’ automated activity, since it came to light that Russia were using the platform to interfere in the 2016 US elections. Think a million a day sounds like a lot? It’s been huge.

Work Management 137

Work Management Marketing Management Peer-to-peer Ethics 137

Onalytica B2B

AUGUST 31, 2017

Key Topics: Content Marketing, Digital Marketing, Marketing Leadership. Bio: Michael Brenner is a globally-recognized keynote speaker, author of The Content Formula and the CEO of Marketing Insider Group. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? We didn’t call it content marketing at the time.

Thought Leadership 181

Thought Leadership CMO Startups Paid Search Agency 181

Onalytica B2B

NOVEMBER 1, 2016

FRESH, AUTHENTIC CONTENT. Content creation has become a strong focus within most brands’ marketing strategy, mainly because it is relatively inexpensive compared to traditional advertising. This is where influencers can prove very useful for keeping your content fresh, current and authentic.

Marketing AI 229

Marketing AI SEO Paid Search Agency Social Media 229

Onalytica B2B

APRIL 5, 2018

Key Topics: Digital Marketing, Content Marketing, Social Media Marketing, Strategy, Web Design. He speaks at big marketing conferences, writes for big marketing blogs and he hosts a little marketing podcast, Content Matters. Top 50 Content Marketing Influencers to Follow, Outbrain. That’s when I started doing content marketing.

Social Media 180

Social Media Network Marketing Conference Work Management 180

Onalytica B2B

MARCH 16, 2018

Lilach Bullock – Lead Conversion Expert | Speaker |Content Marketing and Social Media Specialist. Key Topics: Digital marketing, content marketing, influencer marketing, social media marketing. At the time, social media didn’t exist but as it came onto the scene I realised the potential of Twitter immediately.

Marketing AI 0

Marketing AI Social Media Trade Show Conference 0

Onalytica B2B

SEPTEMBER 14, 2017

Ann Handley – Chief Content Officer at MarketingProfs. Key Topics: Digital Marketing, Strategy, Content, Social, Demand Gen. Bio: As the world’s first Chief Content Officer, Ann Handley speaks and writes about how you can rethink the way your business markets. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING?

Webinar Metrics 186

Webinar Metrics Internet Marketing Custom Publishing Social Media 186

Onalytica B2B

DECEMBER 14, 2017

How you engage with your influencers depends on variables such as the type of influencer you’re engaging with; what both the influencer and the brand seek to gain; if there’s any existing activities you can tie influencer marketing into, and whether your focus is more geared towards product or content.

Ad Exchange 233

Ad Exchange Work Management B2B Thought Leadership Marketing Management 233

Onalytica B2B

NOVEMBER 6, 2017

Became a contributor for Social Media Examiner , Content Marketing Institute , Jeff Bullas & more. Named #12 Most Influential Digital Marketer on Twitter in the world in 2016. On The Tools (creative branded content). Unilad (creative branded content). Content Marketing Institute. Casey Neistat (video).

Social Media 100

Social Media Advertising Agencies Paid Search Agency Work Management 100

Onalytica B2B

OCTOBER 26, 2016

You have to consciously decide to engage with a YouTubers’ content, meaning you’re already in a trusting, receptive position as an audience member. Therefore, when a video you happened to want to watch anyway, has ‘#ad’ in the title, this is less likely to offend the viewer.

Paid Search Agency 186

Paid Search Agency Ads SME Brand Identity 186

Onalytica B2B

NOVEMBER 24, 2016

A SERIES OF CONTENT. Why not leverage Advent or the 12 days of Christmas to your advantage by publishing a new piece of content every day? Consider influencer or brand collaborations, or revving up internal content. If content is too time consuming, then you could release a new fact or tip every day. EMAIL MARKETING.

B2B Marketing 222

B2B Marketing Tips B2B Budget Programs 222

Onalytica B2B

OCTOBER 30, 2018

Key Topics: B2SMB Marketing, Sales, Content. Bio: Rob is the CEO and Editor-in-Chief of content development firm RSL Media, specializing in helping enterprise companies achieve their revenue goals through exceptional buyer-aligned content programs targeting small and midsize businesses (SMBs). Location: New York, USA.

SMB 157

SMB Small Business Marketing Custom Publishing CPA 157

Onalytica B2B

FEBRUARY 24, 2016

Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. Be sure to follow them to stay up to date on the best content and resources on Social Selling!

Enterprise Management 0

Enterprise Management PointClear Brand Identity Branding 0

Onalytica B2B

OCTOBER 4, 2017

In addition to this we have the newly coined concept of dark social – how can you measure something being shared in private chats on LinkedIn, Facebook, Twitter or email? Integrating skill sets outside of your team such as content and design resources. Access to new and interesting content.

ROI 222

ROI Work Management Peer-to-peer Cost Per Thousand 222

Onalytica B2B

JANUARY 17, 2018

That consumers are voluntarily consuming media in their spare time; they enjoy looking through their Instagram and Twitter feeds and being inspired and informed. Working with influencers on content is a great way to increase your SEO ranking and appear up top when your target customers need you most. Consumers are more risk averse.

Mobile Advertising 177

Mobile Advertising Peer-to-peer Mobile Marketing Television marketing 177

Onalytica B2B

JANUARY 18, 2018

They were an early an adopter of martech practices such as lead nurturing, lead scoring and dynamic content. Marketers need to have the right triggers, qualifications criteria and content to move leads down the funnel and it’s the operations that makes that push effective. No, leads are pushed down the funnel. I love Scott Brinker.

Marketing AI 122

Marketing AI Eloqua Account Based Marketing Digital Marketing Funnels 122

Onalytica B2B

JULY 8, 2015

Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. Add to this the increase in content marketing and you have to the noisy, digital world we live in today. What if you just wrote a new blog and you have no idea what influencers would be interested in your content? Twitter Handle.

PR 100

PR PageRank Brand Identity Branding 100

Onalytica B2B

JULY 29, 2015

We are creating more and more content than ever before on our computers, notebooks, tablets and smart phones. 90% of the world’s content was generated in the last two years alone! We looked at all the individuals engaging on Twitter to bring you a list of the top 100 most influential individuals in the Cloud landscape.

PageRank 100

PageRank Brand Identity Branding Marketing Management 100

Onalytica B2B

MARCH 23, 2016

Be sure to follow them to stay up to date on the best content and resources on Beauty Blogging! “Twitter was the first social media tool I used as a blogger to get the word out there. Whenever you have a question or problems, I reach out to people on Twitter and I get an immediate response. Twitter Handle.

Blogger 100

Blogger Brand Identity Branding Lead Scoring 100

Onalytica B2B

MAY 26, 2016

Be sure to follow them to stay up to date on the best content and resources on edtech and elearning! I look to the Twitter community as a reflective professional learning network that leads the way integrating these revolutionary tools to affect meaningful change in the classroom.” “Technology is not the silver bullet.

Brand Identity 101

Brand Identity Branding Lead Scoring Lead Ranking 101

Onalytica B2B

MARCH 9, 2016

And, of course, the cloud was born using open source software” This free exchange of knowledge and ideas has inspired increased sharing and transparency in areas other including biotechnology, electronics, digital content, government, medicine, science and engineering. Twitter Handle. Twitter Handle. TOP 100 INDIVIDUALS.

Lead Scoring 80

Lead Scoring Lead Ranking Work Management Brand Identity 80

Onalytica B2B

MAY 12, 2016

Be sure to follow them to stay up to date on the best content and resources on Virtual Reality. ” Rob Crasco AKA “RoblemVR” Co-Owner/Content Developer at Cyber Adept. We then identified the top 100 most influential brands and individuals leading the discussion on Twitter. Twitter Handle. DOWNLOAD NOW!

Work Management 0

Work Management Brand Identity Branding Lead Scoring 0

Onalytica B2B

APRIL 18, 2016

Be sure to follow them to stay up to date on the best content and resources on FinTech! We then identified the top 100 most influential brands and individuals leading the discussion on Twitter. We looked at all the individuals engaging on Twitter to bring you a list of the top 100 most influential individuals at the summit.

Brand Identity 0

Brand Identity Branding Lead Scoring Lead Ranking 0

Onalytica B2B

JANUARY 8, 2019

I have worked with over 200 companies providing strategy and implementation services for marketing technology, predictable pipeline strategy, content marketing, sales enablement, and performance management. You can contact me via Twitter or LinkedIn. I love what I do and working with other B2B marketing pros.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

Onalytica B2B

FEBRUARY 28, 2018

This is an audience that we have built up over the past few years by capturing the most prominent contributors the the SMM conversations on twitter, to understand who was most influential in driving discussions. Twitter Handle. TOP INFLUENCERS DISCUSSING TWITTER. Twitter Handle. Twitter Handle. DOWNLOAD NOW!

Conference 41

Conference Lead Scoring Lead Ranking Social Media 41

Onalytica B2B

JANUARY 30, 2018

Devumi offers Twitter followers as well as views on YouTube, plays on SoundCloud and endorsements on LinkedIn. An influencer with a large, yet fake and un-engaged audience are highly unlikely to be well regarded by their influencer peers; they’re pushing out content that isn’t really driving any real impact in the wider influencer community.

Buy 126

Buy Peer-to-peer Advertising Agencies Work Management 126

Onalytica B2B

JANUARY 18, 2017

Be sure to follow them to stay up to date on the best content and resources on MarTech! 2017 will see some exciting new content types and channels come to the fore. And 2017 is the year we’ll see artificial intelligence and machine learning start to affect the content we see, and the decisions we make, as marketers.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Onalytica B2B

SEPTEMBER 9, 2015

Be sure to follow them to stay up to date on the best content and resources on fintech! click on the names to see their Twitter profiles). We looked at all the individuals engaging on Twitter to bring you a list of the top 100 most influential individuals in Fintech. Twitter Handle. Twitter Handle. Gemma Godfrey.

PageRank 60

PageRank Brand Identity Branding Marketing Management 60

Onalytica B2B

NOVEMBER 22, 2017

According to a study by fortune.com, of the 39% of CEOs who are active on social networks, no one is active “on all six networks”—defined by the study as Facebook, Twitter, Google Plus, Instagram, LinkedIn, and YouTube. Show them profiles, activities, content shared and explain the potential impact as a result.

Social Media 84

Social Media Tips Peer-to-peer Media 84

Onalytica B2B

MARCH 1, 2017

Investing a mere 15 minutes a day to share content, post your own content, or interact with the community can help generate warm business opportunities. Rather, focus on consistently pushing out quality tweets with relevant content. 2) Ensure you’re posting interesting content. 2) Facilitate sales opportunities.

Social Media 100

Social Media Media Ideal Customer Profiles Cold Calling 100

Onalytica B2B

MARCH 18, 2015

Make sure you join his LinkedIn group and follow him on Twitter @Paul_Sonnier to stay up to date on everything digital health. Twitter Handle. Twitter Handle. This is profound and opens up major opportunities to accelerate digital health adoption and benefits. Top 100 Individuals. DOWNLOAD THE FULL REPORT TODAY! Paul_Sonnier.

Brand Identity 100

Brand Identity Branding PageRank Marketing Management 100