Vidyard

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Growing Businesses Turn to DIY Video Content to Scale Faster and Optimize Revenue Growth

Vidyard

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands.

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The Four Es of Great Video Content: How to Stand Out and Convert More Buyers

Vidyard

With so much of the buyer’s journey now happening online, we have to take into account new expectations around the kind of content our buyers want. Well, overwhelmingly it’s great video content—in fact, Cisco has projected that more than 80% of all internet traffic will be video by 2021. And what do they want?

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Leveraging Teaser Videos and YouTube Annotations to Drive Traffic to Your Site [how to]

Vidyard

In our how-to guide on creating the ultimate video marketing studio , we focused on the production side of video and how to enable a steady stream of video content without spending a ton of dough. This week, we’re shifting gears and focusing on generating traffic to your site.

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Growing Businesses Turn to DIY Video Content to Scale Faster and Optimize Revenue Growth

Vidyard

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands.

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The Four E’s of Great Video Content: How to Stand Out and Convert More Buyers

Vidyard

With so much of the buyer’s journey now happening online, we have to take into account new expectations around the kind of content our buyers want. Well, overwhelmingly it’s great video content—in fact, Cisco has projected that more than 80% of all internet traffic will be video by 2021. The same applies to video content.

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Posting Video Content Online: 5 Essential Considerations

Vidyard

What is the objective of the video and how does this feed into my content marketing strategy? Video should be considered an element of a wider content marketing strategy, a medium that can be used to convey a message in a way that for example, a white paper or a blog cannot.

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Tracking the Success of Your Sponsored Content

Vidyard

Sponsoring email campaigns, newsletters, research, or a publisher’s content assets in general can be a great way to bring in new leads as a B2B marketer, but if you’re not tracking your reach and results properly, you’re throwing money away. How is this content delivered/accessed by your audience?