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Seven Content Types to Focus on in Your 2023 Marketing Strategy

Webbiquity

A well-rounded content marketing strategy will rely on several different types of content to achieve its goals. Understanding how each different content format works, which audience segments it appeals to, and how it fits into your overall sales and marketing funnel is key to success.

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Why You Should Consider Using YouTube Videos For Senior Living Marketing

Stevens & Tate

When it comes to choosing what platforms to leverage in order to reach senior living audiences, you may have skipped over YouTube assuming that this particular platform is aimed at younger audiences. You may want to give YouTube another look as it turns out YouTube videos are an excellent way to reach older audiences.

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15 Podcast Tools to Take Your Show from Good to Great in 2019

Hubspot

With Skype, you can record video and audio right in the program. Skype is a great option for podcasters because it's free and easy to use. Skype and Zoom are fairly similar options, however, the recording files differ. This will record both video and audio, so it's easy to post to YouTube if you want. Price: Free.

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Is Blab the Savior of Podcasting and Online Radio

Convince & Convert

When you own YouTube, helping take something else to new heights is not only small potatoes, but potentially at odds, strategically. This simple gesture makes it easy to use the audio feed on Podbean et al and then syndicate it to iTunes, and then take the video capture and uploading to Youtube (or setting it up as a video podcast).

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What Social Media Can Learn From Content Marketing

Convince & Convert

Strategy + Content = Successful Social. Is content overheated these days? How can we balance content with quality and quantity? These are the pressing questions on the minds of marketers as they navigate the ever-evolving world of social media in the quest for more relevant content that can cut through the noise.

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How to Become a Household Name

Hubspot

1) YouTube. What it Replaced: Video streaming website YouTube replaced phrases like “search for a video” or “watch a video online.”. Used in a Sentence: “You should YouTube the latest Saturday Night Live monologue, Kate McKinnon was hilarious in it.”. Four Brands That Replaced Product Names.

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9 of the Best Video Marketing Examples From B2B in 2019

Vidyard

Have you ever Skyped in space? Some of the greatest stories ever told start with an equally intriguing title, like NetMotion Software’s “Skyping in Space.” ” Skype? For the rest of you marketers, consider what your own Skyping in Space video could be! Met the Godfather of demand gen? Yes indeed.