Relevance is principally determined by content and other site-wide or on-page factors. It’s still helpful to be listed in a few of the well-respected, higher-quality online business directories, but the focus of link building is now through social media, content sharing and online PR activities. In short, links can’t be bought (at least not without risk) and they can’t be spammed—they have to be earned by producing great content and exposing it to key influencers in your industry. In the body text. The text should always read well to a human visitor. MORE >>

SEO is dead? Judging by the number of high-quality articles and blog posts still devoted to the topic (so many I had to split this category into two posts), SEO remains a critical component of online marketing success. It has certainly evolved; SEO is no longer about using clever "tricks" to manipulate search engine results, but rather about crafting relevant and compelling content, writing for searchers, and using best-practice techniques in content emphasis and meta tagging to help search engines find your content. Balderdash! advice. All of you. MORE >>

When will you see results from social media and SEO? When is your tweet, blog post, and video content enough? Up to six months for SEO results – in other words, you start to come up on search results for your keywords. Keep adding content. How long did it take you to get SEO and social media results? marketing SEO social mediaIt takes time. Up to a month for Google to crawl your new site or new blog. Up to three months for social media messaging traction. It’s important to be realistic about your expectations for online marketing. MORE >>

As a result, users across a broad range of devices and browsers (mobile and desktop) will have access to a single source of content, ideally easy to read and navigate with a minimum of resizing, panning, and scrolling. As covered in a recent Search Engine Land article , Pierre Far, Google Webmaster Trends Analyst, announced clear guidelines and recommendations on mobile SEO. Here are five reasons  responsive web design may not be the answer for your B2B SEO and mobile marketing strategy. Existing SEO Performance. Mobile SEO Search Engine Marketing Blog MORE >>

Here are seven characteristics to help avoid hiring one of those types for your next SEO project. Given the still relative newness of SEO as a profession, any SEO practitioner over the age of 30 probably did something else before SEO. real estate, automotive, wedding photography, sports writing, air travel, nutritional supplements) as evidence of their SEO prowess. randomly checked the Twitter followers for 10 prominent SEO experts (the kind who present at the big conferences and whose writing is frequently noted in the best of SEO posts here). MORE >>