Anything Goes Marketing

SEPTEMBER 11, 2006

In simple terms a blog (a web log) is like a regular website but it's typically much more personal and the content can be written by anyone with a computer and an Internet connection (so keep that in mind). So if you like this post, bookmark me! :) What the hell is RSS (really stupid something or other) and web feeds etc.

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Anything Goes Marketing

FEBRUARY 13, 2008

I suspect it was through searching or via a customized RSS feed. In any case, people are listening out there and blog content is like a search engine magnet or a web traffic firecracker. I would be interested to hear from Bulldog and B2B Magazine how they found these articles.

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Anything Goes Marketing

NOVEMBER 27, 2006

RSS Feeds Feed Advisor : If you're looking for web feeds to add to your website, newsletter blog or just for your personal research, consider checking this site out. It will tell you how many people have subscribed to the RSS feed. You can purchase a more advanced tool on a per month basis.

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Anything Goes Marketing

MAY 1, 2007

looks promising as it seems that over half of the companies surveyed either have a blog or plan to have one (internal or internal) and the same goes for RSS ( Click here for the image ). I've worked with companies that have started one and then they died along with other collaboration tools such as an internal wiki, forum and RSS feeds.

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Anything Goes Marketing

SEPTEMBER 4, 2006

What I mean by conversions is making it easy to subscribe to your RSS feed , bookmarking your posts, and/or leaving comments. 10 ways to increase blog conversions Write compelling and informative content. If you write crappy content, don't expect people to browse your blog or return to it in the future. Blogger Beta 2.0

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Anything Goes Marketing

AUGUST 16, 2006

B2B websites can fail for many reasons but one of the main reasons is due to the difficulty of accessing content. If you have content that you know prospects would like to see, offer a few bits for free or with a minimal barrier. At least they can see the value in the content that you provide before having to fill out a long form.

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Anything Goes Marketing

AUGUST 3, 2009

You could probably create an RSS feed from this URL as well and then display this content in real time. Twitter can also be used to direct customers to content and/or discussions in a customer only portal. Just ensure you warn your followers as you don’t want to alienate those that can’t access the content.

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Anything Goes Marketing

OCTOBER 2, 2006

It allows you to post content about your company that doesn't make a lot of sense but contains many links and keywords that will drive traffic to your site. Blogs lead to further awareness about your company, which leads to people hitting your site, opting in to either email or RSS updates and eventually becoming your customer.

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Anything Goes Marketing

OCTOBER 12, 2006

Microsites allow companies, especially large ones, to post content that doesn't have the same guidelines and red-tape that the main corporate websites have. One of the main advantages of microsites that I see (we call them hyperistes) is the ability to personalize the experience using dynamic content substitution. The sky is the limit.

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Anything Goes Marketing

OCTOBER 29, 2006

Therefore you not only have the option to sign up for their RSS blog feed but you can get an email update as well. For RSS subscribers, this is more difficult as it's tough to tell who the people are that have subscribed to you (unless you have more sophisticated tracking - hey, am I right here?). I'm also available to do book reviews!

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Anything Goes Marketing

FEBRUARY 21, 2009

Dynamic Content : This is one of the key areas that makes me smile when I'm reviewing how our customers are getting the most out of our product. Dynamic content in an email allows you to: Simplify the autoresponder email creation. This is a great way to get more out of your content and drive new registrants back to your website.

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