MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen
Smashmouth Marketing
SEPTEMBER 30, 2009
Of those, about 10,471 are fairly well-targeted into our niche of B2B marketing. Kim: When you've got a long sales cycle, you've got to keep building the relationship and trust with your leads by delivering them information they value - that means information that's relevant to them and explains the issues you can help them resolve.
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