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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. Salesforce.com. From the group introduction: Salesforce.com. B2B Sales, Marketing, Social Media & Lead Generation. Search Engine Land.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Primarily sales and sales management, some marketing.

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Your B2B website and blog are the core of your content marketing efforts. A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form.

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How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

Any B2B marketer concerned with marketing ROI and sales enablement needs to know how and when to use it. Video has become a demand generation strategy your business cannot afford to ignore, and effective B2B marketers match video content to reflect the interest levels of their audience. Capture sales leads with longer form video.

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The Top 130 Minnesota Tech Companies on Twitter

Webbiquity

Then again, the ability to grow a relevant, professional following on Twitter and drive business website traffic isn’t what it used to be. Nerdery is a digital business consultancy working at the leading edge of strategy, design and technology to help clients evolve and thrive. Refurbished sales via @TechDiscountsMN.

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Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. I wrote an eight part series on building an effective lead generation program a while back. I like numbers.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Really great content around B2B Marketing again this month. Here’s what the social signals said was the best content and the hottest topics. But, just because we can push content out more rapidly than ever, doesn’t mean that your buyer’s pace for making a purchase decision will match your stride. Of course not.