Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 72

Youtube Features Social Media Ad Exchange 72

ConvertKit

JUNE 24, 2020

What is YouTube SEO. How YouTube's algorithm ranks videos. How to reverse-engineer your YouTube content for search. 8 YouTube SEO best practices for online creators. ” Sean McCabe knows first-hand how difficult growing a successful YouTube channel can be. .” What is YouTube SEO?

Youtube 92

Youtube SEO Video Marketing Tagging 92

Hubspot

MARCH 5, 2021

Did you know that the first video published on YouTube was only 18-seconds long ? Since launching in 2005, the video giant's founders have learned time and time again that content doesn't need to be long to engage audiences. When You Can Access YouTube Shorts. billion cumulative daily views.

Youtube 101

Youtube Planning Viral Marketing Paid Search Agency 101

Marketing Insider Group

SEPTEMBER 28, 2020

As the volume of online content grows daily, it can be difficult to make sure your voice is heard over the noise. Thought leadership content marketing is one of the most effective ways of establishing your name and company as an authority in your industry. But what exactly is thought leadership content marketing ?

Thought Leadership 319

Thought Leadership Enterprise Management Work Management Marketing Management 319

Adobe Experience Cloud Blog

FEBRUARY 14, 2018

Businesses aren’t standing on the sidelines either because they are aware of all the benefits live video content can provide. Video content can also make complicated subject matter more easily digestible. YouTube is not only the world’s largest video platform but the second largest search engine. Both are massive.

Youtube 134

Youtube Facebook Video Marketing Viral Marketing 134

Contently

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. When it comes to freelance content marketing , however, the parameters are often less clear. “What separates excellent content marketing from the mediocre, in part, is care and attention to detail. Why accuracy in content marketing is important.

Content Marketing 191

Content Marketing Content Case Studies Viral Marketing 191

Marketing Insider Group

APRIL 6, 2021

With content marketing. Fuel the momentum needed to retain your customers by offering your followers relevant and engaging content at every stage of the buyer’s journey. You can continue to build brand loyalty by engaging with your audience, personalizing your content, telling real stories, and listening to customer feedback.

Top of Funnel 338

Top of Funnel Work Management Marketing Management Content Marketing 338

ConvertKit

DECEMBER 12, 2021

Setting and forgetting your 401k, Roth IRA contributions, or your loan payments is the first step toward financial independence — one of the many pieces of advice that personal finance expert Nick True and his wife Hanna at Mapped Out Money share with their 47,000 YouTube followers and 10,000 email subscribers each week.

Youtube 79

Youtube Automation Landing Pages Leads 79

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Those ideas can really move the needle.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Lake One

AUGUST 13, 2020

With 54% of consumers wanting to see more video content from a brand or business they support, you need to be sure you’re one of those brands or businesses or your competitors will. According to Animoto , video is consumers’ #1 favorite type of content to see from brands on social media. Image Source: Oberlo.com. Show me the money!”

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. Not only do you have to spend time scripting, producing, and editing videos, but you also have to make sure your content actually resonates with your target audience.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing. GoPro and Red Bull.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

ClearVoice

JULY 15, 2022

They also adopted the online shopping and content consumption habits of younger generations, making them prime targets for businesses in food, fashion, health, and even luxury niches. How to market to Baby Boomers: 9 content strategies to consider. Here are nine content marketing tips to remember when targeting Baby Boomers: 1.

Planning 118

Planning Content Marketing & Strategy Youtube 118

Contently

OCTOBER 14, 2020

Here are five important content campaigns that stand out to me, not just for what they did for the client, but for how they still inform what I do today. Whether it’s for advertising, content marketing, or journalism, every writer needs a portfolio that shows off your distinct voice. Bhutan Tourist Board: The power of research.

Advertising Agencies 211

Advertising Agencies Campaigns Paid Search Agency Television marketing 211

Content Marketing Institute

NOVEMBER 8, 2017

People are flocking to Amy Schmittauer’s YouTube series, Savvy Sexy Social. Amy Schmittauer Landino, a consultant in video content marketing and author of the book Vlog Like a Boss, spilled her secrets at Content Marketing World in her talk How to Create and Repurpose Video Content for More Attention. Wait, 75,948 … 949.

Press 89

Press Video Marketing Allocation Youtube 89

Hubspot

JUNE 22, 2018

This month, both social networks announced new video initiatives and features that cater towards content creators and offer new ways for users to interact with the sites. Video is, unquestionably, one of the most popular forms of content consumption online today. The Question of YouTube. Consider this: YouTube boasts 1.8

Youtube 74

Youtube Facebook Marketing AI Lead Ranking 74

Webbiquity

FEBRUARY 21, 2023

Put simply, while 38% of consumers say they trust brand-produced social media content , 61% trust influencer recommendations. The Product BuzzGuru is a B2B SaaS solution for brands, agencies, and solo marketers to manage their campaigns with content creators on Instagram, YouTube, TikTok, and Twitch. billion in 2016 to $16.4

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Optinmonster

MAY 11, 2023

If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads. If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads. But what is content marketing?

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Vidyard

FEBRUARY 18, 2016

Video is like a time machine for your event content—if you set up your event video strategy from the start, attendees can rewind and re-live the amazing experience from your event whenever they want. Here’s why recording your event content is win-win for today and tomorrow: Live Streaming and Episodic Content. Check it out here.

Press 50

Press Aggregators Youtube Video Marketing 50

QuanticMind

JULY 31, 2023

Threads hits 30 million users one day after launch [:03] Earlier this month, Meta released Threads, its Twitter competitor where users can share text, photo, or video posts, as well as like, comment, share, and repost others’ content. share of US video ad spend and anticipating double-digit growth for YouTube’s CTV offering this year.

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

ClearVoice

DECEMBER 27, 2021

Content marketing had a big year in 2021. From prolific brand content campaigns to emerging content technologies, we’ll walk you through everything that happened in the industry in 2021 so you can glean insights and step into the new year with confidence. 4 amazing 2021 content marketing campaigns. Audio content.

Marketing AI 98

Marketing AI Content Marketing Planning Aggregators 98

Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

Curation 74

Curation Press Paid Search Agency Content 74

Vidyard

JANUARY 17, 2013

A well-informed and successful video strategy includes YouTube. There is no way around it, YouTube is a power house in online video and search. Just like you can’t write a blog without SEO and distribution, you can’t create a successful video campaign without YouTube. YouTube is synonomous with online video.

Youtube 51

Youtube Tagging Demographics Display 51

EMagine B2B Blog

NOVEMBER 5, 2014

What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube Analytics, like any analytics tool, provides several ways to interpret data. The following are the metrics we find the most useful when drawing conclusions regarding a YouTube Channel’s performance.

Youtube 40

Youtube Analytics Buyer Personas Click Rate 40

Contently

NOVEMBER 12, 2019

When I started as an editorial intern at Contently, the first thing I realized was that I had a lot to learn about content marketing. And when I showed up for my first day at Contently, the marketing team had a list of links ready for me to read through. This podcast will answer all of your pressing questions.

Content Marketing 135

Content Marketing Marketing Management Content Paid Search Agency 135

SmartBrief - Marketing

MARCH 17, 2024

Influencers take on new role: product development Content creators continue to break through new barriers in the creator economy, which is free from traditional business constraints. As such, there will be more creative content rooted in core values and more issues-based messaging.

Trends 98

Trends Paid Search Agency Planning Peer-to-peer 98

Animalz blog

NOVEMBER 28, 2023

Our in-house innovation lead, Tim Metz, explores new ideas and technologies for our customers and content. In this article, he shows how content teams can use AI tools in their research process. Perplexity takes a question and searches sources like Bing, academic papers, YouTube, and Reddit for answers.

Marketing AI 78

Marketing AI Research Tactics SME 78

Vidyard

OCTOBER 26, 2021

While there’s a great deal of content available for sales leaders, there’s very little being created for frontline B2B sellers who are hustling every day to hit their quotas,” said Tyler Lessard, head of the Sales Feed network. Now live on the Sales Feed YouTube channel. Sign up for the Sales Feed newsletter today.

Top of Funnel 100

Top of Funnel Generation Media Digital Marketing Funnels 100

Trade Press Services

SEPTEMBER 18, 2023

Google Alerts Google Alerts lets marketers monitor the web for specific keywords or information by setting up an alert about new content. It also offers Google Search Console Insights , a form of site analytics tailored to content creators and publishers that offers details about how users discover your content and how content is performing.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Optinmonster

DECEMBER 21, 2023

Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. This requires you to develop a content marketing strategy for your new business. You don’t have to make your content all about the launch.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing your website’s content, structure, and HTML elements, off-page SEO considers external factors that impact your website’s visibility and credibility in search engine rankings. Table of content: What Is Off-Page SEO? Let’s get started! Why Is Off-Page SEO Important?

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Content Marketing Institute

DECEMBER 4, 2018

Credited to Jay Geiger, who first wrote about it in 2006 , the term “clickbait” earned a place in The Oxford English Dictionary in 2016 with this definition: “(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”. Gregory Golinski of @YPSUK Click To Tweet.

Content 99

Content Click Rate Classified Ads Youtube 99

BenchmarkONE

FEBRUARY 3, 2022

Oftentimes, content creation is such a complex process that marketers breathe a sigh of relief when they press publish, thinking the job is done. For the content to take off and deliver results, you have to promote and amplify it. Why Distributing Your Content is Essential for Success. Use Newsletters.

Distribution 75

Distribution Top of Funnel Effectiveness Content 75

Oktopost

FEBRUARY 22, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Leading the marketing team, Eyal takes a data-driven marketing approach, with an emphasis on content marketing, analyst relations, press engagements, and online customer journeys. Want to hear more from renowned B2B marketing leaders?

Tactics 62

Tactics Marketing & Strategy Transparency Fulfillment 62

Scoop.it

JULY 8, 2021

However, creating successful content is a challenge. This leads us to a key challenge: for your content to bring results, it needs to be consistent, unique, and rich—all of which takes more time than you likely have. Luckily, there’s a (quite) easy solution: content curation that powers your content efforts on WordPress.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85