Biznology
NOVEMBER 2, 2016
And Google has always tried to use data to improve its ranking algorithm, starting in the beginning with its PageRank link analysis approach. Maybe it’s time to break down and create the content your audience wants. Like this post? Sign up for our emails here. The post Google says no more Penguin releases–what does it mean?
Biznology
JUNE 8, 2018
Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. They built the content. Your content can be indexed by Google for the keywords it contains. They did the keyword research.
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Biznology
DECEMBER 9, 2014
It’s time for you to take some of the equity out of your own personal cathedral and start spending it right away on making all of your online content Google compliant. In the past, the combined authority of each page of each site would be its Google PageRank. Different sites and different links have different authorities.
Biznology
APRIL 21, 2015
Unplayable content. Good for responsive website designers like Unison but terrible for proprietary sites that have segregated their site into different domains, a www.proprietary.com for desktop-optimized content and a separate mobile.proprietary.com or m.proprietary.com sites for mobile-optimized content. Responsive Web Design.
Biznology
APRIL 14, 2015
Are the topics driven by genuine interests of readers of the site, or does the site generate content by attempting to guess what might rank well in search engines ? Does the article provide original content or information, original reporting, original research , or original analysis? How much quality control is done on content?
Biznology
MAY 5, 2014
Most casual observers would place paid search in paid media, SEO in earned (link building and PageRank, for instance), and social in either owned — or if you were using such things as Facebook’s Promoted Posts or Twitter’s Promoted Tweets features — paid. ” Your brand’s content on social networks may belong to you.
Biznology
APRIL 26, 2016
Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority.
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