Remove websites
article thumbnail

How Content Pruning Can Boost Website SEO

Marketing Insider Group

The same concept goes for your website. Content pruning is an essential part of every content marketing strategy. Removing old and irrelevant content can uncover stuff you want people to see. It can also create more space for new content production. That’s where content pruning comes in. Quick Takeaways.

article thumbnail

3 Never-Seen-Before Tactics for Website Conversion Rate Optimization

Marketing Insider Group

Sure, content is a necessity, but the end goal is to see these readers act and make a purchase, download a document, or give us their contact information for later use. The only way to accomplish any of this is through proper website conversion rate optimization (CRO), and without it, you can kiss your profits goodbye.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

You can get essential details about search activity, your search engine optimization performance, and how your competitors are doing. Use advanced search features to get insights into your competition, audience, and website. You’ll learn if you need to improve your content if websites in unrelated fields appear.

article thumbnail

6 Things You’re Doing Wrong With Website Content Optimization

Content Marketing Institute

Many website content optimization factors get ignored, forgotten, or dismissed, keeping your site on “low power.” Try these fixes for frequent mistakes to supercharge your site for visitors and for search engines. Continue reading →

article thumbnail

Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data By submitting (..)

article thumbnail

How to Keep Your SEO When Relaunching Your Website

Webbiquity

Your organization has an awesome website that ranks highly, engages visitor, and produces leads. Your marketing team has put a ton of work into the site over time, creating compelling content, logical navigation, and powerful search engine optimization (SEO), building up domain authority. A website relaunch is an exciting time.

SEO 245
article thumbnail

Have You Got Your Website UX Right in 2024?

Marketing Insider Group

It’s 2024, and if you think website UX isn’t a big deal, think again. Back in the day, website UX was pretty straightforward. So, what is your website UX like? The Evolution of Website UX Technology has been sprinting forward like it’s trying to win an Olympic gold.