Biznology

JANUARY 6, 2020

On the content side, Sean hosts the B2B Revealed podcast, where I was a recent guest. Chris founded NetFactor , the first service to automate B2B visitor IP address identification, in 2003. As such, Valerie is an avid follower of B2B marketing methods, to fill the seats and keep attendees coming year after year.

netFactor 197

netFactor B2B Marketing Advertising Agencies Paid Search Agency 197

Biznology

MAY 29, 2013

This is a classic content marketing play, whereby you provide libraries of case studies, research reports, presentations, archived webinars, blog posts, how-to videos, and all manner of information intended to help visitors learn, and to present yourself as their trusted partner in that task. Sort of like the Boy Scout law.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

NuSpark Consulting

DECEMBER 18, 2011

Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. Here, you can see the types of information gathered purely from a site visit, and what additional intelligence can be gathered. I like the search engine and search phrase features.

Lead Generation 100

Lead Generation Reachforce Lead Scoring Lead Ranking 100

PureB2B

MAY 30, 2022

NetFactor VisitorTrack. Like Lead Forensics, NetFactor’s VisitorTrack tool identifies companies visiting your website, helping you discover new opportunities from your site traffic. Price: Quote-based GDPR-ready?: Price: Starts at $49/mo GDPR-ready?:

Lead Generation 62

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 62

Martech

JUNE 27, 2023

Specifically: Content relevant to their immediate need. 3: Educational content Fill your site with useful, non-salesy information about your category and the problems your customers are looking to solve. Make it easy for the content to be found. Include testimonials, wherever possible, in connection with your content strategy.

Marketing Websites 94

Marketing Websites Marketing Management Peer-to-peer netFactor 94

Online Marketing Institute

JULY 31, 2009

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. But I’m thinking about firms like Business.com, TechTarget, Buyerzone, and a ton of others who syndicate content, host catalogs, attract eyeballs, and offer to “sell” these leads.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

MARCH 13, 2011

There are a few very useful applications which not only allow you to track the volume of visitors and their content viewing patterns but also go a step further to help you identify which company those visitors came from which effectively capture potential leads from a simple visit and not necessarily a form fill. I am the CEO of netFactor.

Sales Qualified Leads 40

Sales Qualified Leads ReadyContacts High Quality Lead netFactor 40