Biznology

Remove Content Remove Microsite Remove Paper Remove Relevance
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Optimizing your site information architecture (IA) for Panda

Biznology

Last time I wrote about cleaning house and freeing up Google’s index for your best content. We simply can’t ask these business units to retire fresh content related to business-critical offerings. Some like to organize content by content type because that’s the way they’ve always done it.

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Social media success demands talent above technology

Biznology

90% of one’s time should be spent writing amazing content” and then, finally , “Installing WordPress , an amazing platform, does not an amazing blog make ; Pitch Engine is amazing but content is king” So, let me explain. You do that work” and then “Our SMNR is just a platform and structure.

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15 B2B case studies show how content marketing drives ROI

Biznology

70% of content marketers are creating more content than they did a year ago (source: Content Marketing Institute ). 35% say they have a documented content strategy (source: Content Marketing Institute). Content marketing is more important to B2B businesses. Who is succeeding and why?