Outbound Email Marketing Strategy: Four “Must-Do’s” to Ensure Deliverability
DiscoverOrg
MAY 21, 2014
For example, we send out emails from UnifiedMail , Marketo , Intermedia and Sendgrid , so we have to authorize the IP addresses from those senders as DiscoverOrg even though they may be owned or hosted by third parties. Here’s a step-by-step guide to setting up your SPF Record: [link].
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