list Content Related Topics 
Marketing Insider Group
MAY 4, 2021
Creating and publishing content are only the beginning. That’s the process of content amplification, and there are many ways to achieve it. It’s not just one strategy; it’s a combination of many channels and tactics, all of which you can seamlessly carry out with content amplification tools. Quick Takeaways.
Marketing Insider Group
MAY 1, 2023
And if you want to compete with the big dogs, video is an essential tool to keep in your content marketing arsenal. We have compiled a list of the can’t-miss video marketing stats that every marketer and content creator needs to know. But how powerful is it really , you ask? We’re letting the numbers speak for themselves.
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The Point
JULY 27, 2021
In a far-gone era, when demand generation was “direct marketing,” it was often said that for any campaign to be successful, the list was paramount. The two are not mutually exclusive, and successful ABM marketers learn how to leverage both in creating an account list with the best chance of success. Are there other factors (i.e.
Marketing Insider Group
JANUARY 7, 2019
It’s time for our ultimate list. Last year, we found more than 150 content marketing examples worth sharing. In 2018, we’ve found more because content marketing is an even larger discipline than it was just a year ago. The post The Ultimate List of Content Marketing Examples appeared first on Marketing Insider Group.
Advertiser: ZoomInfo
By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
The Point
DECEMBER 5, 2023
A client asks: “We recently purchased a list of email addresses from a reputable vendor for use in a campaign targeting competitive installations. Do the new Google/Yahoo deliverability rules make using a third-party list too risky? This means, in effect, that you won’t know how much of your list is subject to the new rules.
The Point
NOVEMBER 15, 2022
A client asks: “What’s the best way to market to purchased lists like ZoomInfo ? First, let’s dispense with the inevitable question of whether so-called “cold” lists even have a role to play in today’s marketing mix. There’s no one approach to cold lists that works for every company and every audience. Click To Tweet.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters. What are the best practices for marketing your webinars to attract the customers you’re looking for (hint: don’t spam your mailing list!).
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