Anything Goes Marketing

Remove Content Remove Linkedin Remove Relevance Remove Twitter
article thumbnail

5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

Not sending relevant and timely messages If you continue to only send email blasts on a schedule that you dictate to your email subscribers, you risk massive list attrition, damaging your overall email deliverability and a loss of sales and sales opportunities. The key to sending relevant communication is to automate the process.

article thumbnail

Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

It provides relevant information, it's simple and to the point. relevant static links to key areas of your website as well as asking recipients to whitelist your email address. Dynamic Content : This is one of the key areas that makes me smile when I'm reviewing how our customers are getting the most out of our product.