Ahrefs

MARCH 26, 2024

This article lists a complete tool stack that will allow you to track all the metrics that matter in content marketing, such as traffic, keywords, and audience growth. There are seven tools on the list: These are all popular tools … Read more ›

Marketing Report 96

Marketing Report Tools Content Marketing Content 96

illumin

MARCH 21, 2024

Using accurate keywords is a critical part of contextual targeting. While keyword research is a good first step, it isn’t enough. Marketers need to use specific and relevant keywords to sell their brand. Keywords and product names can be flagged as inappropriate or irrelevant out of context.

Keywords 105

Keywords Cost Per Click Long Tail Marketing CPC 105

Marketing Insider Group

MAY 4, 2021

Creating and publishing content are only the beginning. That’s the process of content amplification, and there are many ways to achieve it. It’s not just one strategy; it’s a combination of many channels and tactics, all of which you can seamlessly carry out with content amplification tools. Quick Takeaways.

Paid Content 276

Paid Content Tools Paid Search Agency Content 276

Contently

JULY 7, 2022

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Nevertheless, because search engine optimization (SEO) is essential to achieve first-page rankings and garner more traffic, having the right tools to optimize intelligently can lessen the burden.

SEO 197

SEO Marketing Analytics Tools B2B Marketing Tools 197

SEMrush

JANUARY 21, 2021

Learn about the YouTube algorithm and how to discover ranking keywords. We‘ll offer you advice on the best YouTube keyword tools to help you create a content strategy that matches your search intent. Read through our guide to learn more about the best YouTube keyword tools.

Youtube 144

Youtube Keywords Tools Best Practices 144

Marketing Insider Group

JUNE 29, 2021

Having an SEO strategy is a no brainer for content marketers. Without one, you’re likely to spend a lot of time churning out content that doesn’t capture the attention of your audience or yield the results you want. The thing is, SEO strategy doesn’t stop at creating content. Refresh old content to make it more relevant.

SEO 349

SEO Tools Keywords User-Generated Content 349

Act-On

SEPTEMBER 24, 2023

Lower funnel keywords are an often neglected SEO strategy for marketers. We have a Yahoo mail blog that has scored high-traffic keywords for almost a decade. And that brings us to strategically aligning keywords with the marketing funnel and, more specifically, lower funnel keywords. We’ll give you an example.

Top of Funnel 130

Top of Funnel Marketing Funnels Keywords Marketing Automation Services 130

Search Engine Journal

MAY 31, 2022

Inlinks launches keyword topic and content planning tool that speeds up the content creation process. The post Inlinks Launches New Keyword & Topic Research Tool appeared first on Search Engine Journal.

Keywords 107

Keywords Research Tools Process 107

Marketing Insider Group

JANUARY 8, 2024

Let’s face it, relying solely on AI to produce great content for humans is a bit like expecting a robot to write a bestselling novel – it may be possible eventually, but we’re definitely not there yet. Blend AI efficiency with human insight, ensuring SEO-optimized, creative, and original content.

Marketing AI 250

Marketing AI Ethics Content User-Generated Content 250

ClearVoice

JANUARY 8, 2024

What are keywords? Simply put, keywords are the backbone of search engine optimization (SEO). They are the specific words or phrases you incorporate into your content to help your audience find you when conducting an internet search. Why are keywords important? That’s where keywords come in.

Keywords 52

Keywords Long Tail Marketing High Quality Lead Work Management 52

Optinmonster

DECEMBER 20, 2023

Do you want to learn how to choose keywords for SEO ? Choosing the right keywords can feel like trying to find a needle in a haystack. As an experienced content writer for OptinMonster , I’ve learned a few tricks of the trade that I’m excited to share with you. The tool will suggest some rival domains.

Keywords 93

Keywords Paid Content SEO Lead Ranking 93

seo.co

NOVEMBER 1, 2021

Understanding keyword search volume is critical for engaging in meaningful keyword research , but many people misunderstand it. Appropriate and properly implemented keyword research is a critical component of our expert link building services. Keyword Search Volume Overview. Google Ads Keyword Planner.

Keywords 105

Keywords Traffic Tools Long Tail Marketing 105

MarketMuse

SEPTEMBER 21, 2021

A look at 31 different tools you can use to find profitable keywords and formulate a winning SEO content strategy.

Keywords 85

Keywords Tools Research SEO 85

Marketing Insider Group

AUGUST 15, 2023

This means they reward content that resonates with an audience, demonstrates expertise, and adds tangible value to the lives of readers. As a B2B business, consistently sharing fresh content isn’t just a recommendation; it’s a necessity. But how exactly does fresh content impact your SEO ?

SEO 235

SEO Marketing Agencies 2 Lead Ranking Lead Scoring 235

Marketing Insider Group

MARCH 11, 2024

Video content is like the air we breathe – it’s everywhere, and there’s no escaping it. It’s time to embrace the chaos and create video content that leaves a lasting impression. It’s time to embrace the chaos and create video content that leaves a lasting impression. Each video is more than just a play button.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Navigate the Channel

SEPTEMBER 7, 2023

In the ever-evolving landscape of Search Engine Optimization (SEO), the question of whether keywords still hold significance is one that frequently arises. With Google’s constantly changing algorithms and the increasing importance of user experience, it’s crucial to explore the role keywords play in contemporary SEO strategies.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

Marketing Insider Group

JULY 10, 2023

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. Scientists haven’t yet created programs to make all of your hard decisions, but decision intelligence tools can remove some of the heavy lifting. What is decision intelligence, and which tools do you need to be using right now?

Budget Programs 237

Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

ClickZ

JULY 16, 2021

30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. Content created in partnership with Semrush.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

Salesforce Marketing Cloud

NOVEMBER 15, 2023

It’s no surprise, then, that you need to make sure your content ranks high in Google and reaches the people most likely to take an action with your brand. That’s where doing keyword research, and choosing the right SEO keyword, comes in. Are searchers even looking for long form content on this topic?

Keywords 105

Keywords Research Traffic Lead Scoring 105

Marketing Insider Group

OCTOBER 11, 2023

Yes, the hub and spoke content model is alive and well. It’s only one of the most effective ways to keep your content organized and ensure a positive content experience. In a world where information is abundant and attention spans are short, guiding your readers through a well-structured content journey is crucial.

Lead Ranking 266

Lead Ranking Content Lead Scoring Keywords 266

Biznology

FEBRUARY 9, 2018

A keyword ontology is a knowledge graph describing relationships between the keywords your target audiences frequently use in search queries and the products and services you sell. Not that your audience always comes to the content that sells your products through search. Why build a keyword ontology? ” Why?

Keywords 197

Keywords Enterprise Management Marketing AI RFP 197

Launch Marketing

SEPTEMBER 7, 2022

The number of content planning and marketing tools available to B2B marketers today is larger than ever. Not surprisingly, many of these tools are quite different from one another and serve vastly different purposes. Many B2B content planning tools do virtually the same thing, which makes the selection process more difficult.

Planning 104

Planning Paid Search Agency B2B Marketing Effectiveness 104

Marketing Insider Group

DECEMBER 4, 2023

This study isn’t just a face-off between human and machine; it’s a deep dive into how the landscape of content creation is evolving , pushing the boundaries of technology and human ingenuity. Quick Takeaways AI content lacks the nuances and depth of human-written content, but the hybrid model shows promise.

Marketing AI 262

Marketing AI Lead Ranking Research Guidelines 262

Marketing Insider Group

MARCH 18, 2020

In the world of digital marketing, there is a wide and growing range of digital marketing tools designed to help you to be more organized and efficient. With such a wide choice of tools, it can be difficult knowing which ones are the right option for your digital marketing strategy. The best digital marketing tools we use: DivvyHQ.

Marketing Management 363

Marketing Management Tools Planning RSS 363

Content Marketing Institute

JUNE 16, 2020

Keyword research is different from what it was even a couple of years ago. Search engines are becoming smarter and keyword research tools are getting more advanced. Here are three SEO trends reshaping the keyword research concept.

Keywords 141

Keywords Research Trends Content 141

Contently

OCTOBER 6, 2021

Around this time last year, there was a stat circulating around Slack that had the Contently fam absolutely abuzz : as an aggregate, two-thirds of our customers’ traffic came from search—significantly higher than industry benchmarks. The content team would create a story without an SEO strategy in mind. They were not.

SEO 160

SEO Tools Marketing & Strategy Lead Ranking 160

Anyword

JANUARY 21, 2022

??Strong content marketing is one of the most important assets any small business can have in this digital age. Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. What Is Content Marketing — and Why Do We Need It? Top Content Marketing Tools.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Marketri

APRIL 4, 2024

This CEO, like many others, now has two tools and a tactician as his marketing function, but a nagging question in the back of his mind remains, “Now what do we do?” She can write content, manage HubSpot, and create graphics. Imagine leaving for a cross-country trip without a roadmap.

Marketing Automation Services 118

Marketing Automation Services Budget Programs Work Management B2B Marketing 118

Content Standard

APRIL 16, 2024

Marketers are working to adapt and modernize their search strategies with an emphasis on intent, contextual signals, and content diversification. The role of AI in SEO content creation Amidst the resurgence of SEO, organizations must take a fresh look at their approaches to planning, creating, and managing SEO content.

Marketing AI 99

Marketing AI SEO Lead Ranking Lead Scoring 99

Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). For the next post, they’d choose a different keyword. For the next post, they’d choose a different keyword. The result?

Keywords 118

Keywords SEO SERP B2B Thought Leadership 118

ClearVoice

SEPTEMBER 13, 2022

Are you interested in connecting your content with people who can benefit from your information? Choosing the right keywords that help you rank higher on Google’s search results is an excellent way to accomplish both goals. How Do You Choose Keywords for Google? How Do You Find Popular Keywords? Keyword Generator.

Lead Ranking 96

Lead Ranking Lead Scoring Keywords Google 96

Contently

AUGUST 2, 2021

So you’re consistently pumping out engaging content and have a solid distribution strategy in motion. Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. Let’s take a look. Google Analytics.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Ahrefs

OCTOBER 19, 2023

These eight tools will allow you to do things like: And more! Ahrefs is an all-in-one SEO toolset that provides best-in-class data about your competitors’ content, backlinks, keywords, PPC ads, and much more. Some of the key use cases: My … Read more ›

Analysis 121

Analysis Tools PPC Class 121

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

Social Media 107

Social Media Advertisements Advertising Tools 107

BuzzSumo

JULY 29, 2020

Whether you’re looking to improve your YouTube engagement or get started, keyword research is vital. Starting with high-engagement keywords will ensure your channel is set up for success. Starting with high-engagement keywords will ensure your channel is set up for success. Why Bother with YouTube Keyword Research?

Youtube 129

Youtube Keywords Research Effectiveness 129

SEMrush

JANUARY 28, 2021

Learn more about semantic keywords and why they’re an important part of any SEO strategy. In this guide, we‘ll break down what semantic keywords are and how they help support your content creation. We‘ll even give you some tools that can help you with your research, so you can find semantically related keywords.

Keywords 141

Keywords SEO Research Tools 141

Spiralytics

AUGUST 31, 2023

Low-competition keywords play a crucial role in search engine optimization (SEO), as they provide an opportunity to quickly attract organic traffic by ranking on the first page. However, finding these keywords can be a challenging task for many website owners and digital marketers. What are low-competition keywords?

Keywords 62

Keywords Long Tail Marketing Lead Ranking Lead Scoring 62