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Online Display Advertising, Targeting, and Capturing Leads

NuSpark Consulting

Targeting options: • Display keywords : By uploading a list of keywords, Google will attempt to place ads throughout the network where content matches those keywords, so the more specific the better. You can show your ad on specific web pages, online videos, games, RSS feeds, and mobile sites that you select. Interests and remarketing.

Display 100
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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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10 Amazing Blogging Insights Your Analytics Can Tell You

Hubspot

If you're regularly creating content to fuel your inbound marketing strategy, you're probably using a blog to publish the bulk of it. With all that content, traffic, and leads you're generating, are you aware that you're sitting on a gold mine of valuable data? You just have to know how to use it!

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15 Amazing Blogging Insights Your Analytics Can Tell You

Hubspot

A blog is a critical component of your inbound marketing strategy — it's the vehicle for driving traffic, generating leads, and establishing authority and trust. With all that content, traffic, and leads you're generating, are you aware that you're sitting on a gold mine of valuable data? Let's dive deeper on this.

Analytics 101
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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

5) Make it difficult for people to share your content. Write really awesome content that people naturally want to share, but don't optimize that content for social sharing by adding sharing links to landing pages, blog articles, and ebooks to make it even remotely easy for them. Make your content really vague.