SmartBug Media

MAY 14, 2021

HubSpot recently released a beta program that’s built to catapult your smart content efforts to the next level. In this article, I walk you through the advantages of this program, how to set it up, and what you can do with HubSpot’s Smart Content Beta Program. What is HubSpot’s Smart Content Beta Program all about?

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Lake One

NOVEMBER 14, 2023

You have HubSpot, and that’s awesome, but are you getting your money’s worth? That’s where the Lake One HubSpot Audit comes into play. Signs You Need a HubSpot Audit If you are unsure if you need a HubSpot Audit, ask yourself these questions. Sentiment: Do teams feel like HubSpot is a burden vs. a value add?

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SmartBug Media

MARCH 16, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

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API Marketing Automation Services Hubspot Work Management 105

Envy

FEBRUARY 21, 2022

What if it’s not a report, and it’s just a piece of content that shows a certain instance of success? Ideally you should unify your content into one central dashboard, and from there focus on one piece at a time. This new feature sort of slipped by unnoticed, but it’s actually one of the simplest functions to do in HubSpot.

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SmartBug Media

JUNE 3, 2021

Is content marketing worth it? However, calculating your content ROI can also be challenging if you’re not sure how to measure it or if you haven’t set up key performance indicators or goals for your content. Monetary Content Marketing ROI Reports in HubSpot. Campaign Revenue. Revenue by Interaction Source.

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SmartBug Media

JULY 12, 2023

In a previous role, I was speaking with one of our sales development representatives (SDRs), and he explained that he happened to notice via the Chrome extension of HubSpot Sales’ Activity Feed that one of his assigned leads was on our company’s pricing page—a strong indicator of past sales success. Wings for everyone!

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SmartBug Media

JULY 12, 2023

In a previous role, I was speaking with one of our sales development representatives (SDRs), and he explained that he happened to notice via the Chrome extension of HubSpot Sales’ Activity Feed that one of his assigned leads was on our company’s pricing page—a strong indicator of past sales success. Wings for everyone!

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SMS Hubspot Ideal Customer Profiles Sales Qualified Leads 98

SmartBug Media

MARCH 23, 2023

We are thrilled to announce that we have earned HubSpot Platform Enablement accreditation —making us one of the few organizations around the globe to hold this recognition. But what does it mean to be an accredited HubSpot agency? This level of service ensures that HubSpot is used to its full potential.

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Envy

OCTOBER 27, 2021

HubSpot recently wrapped up Inbound 2021. It was clear that Hubspot's target sights are trained on Salesforce - their strategy is to directly compete with the CRM market leader on bigger, enterprise-ier accounts. Our 3 Main Takeaways from HubSpot Inbound 2021. HubSpot is becoming more customizable and expandable.

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SmartBug Media

JANUARY 26, 2023

Or maybe you’ve been scrolling through your database and thinking about the incredible smart content campaign you could put together if you were 100 percent sure which industries your top customers were from—but you just don’t have time for the research. What Is ZoomInfo, and What Does the ZoomInfo Enrich Integration with HubSpot Do?

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SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. Establish accounts at HubSpot and Zoom. You’ll need accounts at both HubSpot and Zoom to make this work.

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SmartBug Media

SEPTEMBER 15, 2023

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. customers Learn More > HubSpot Update Details HubSpot's SMS update shouldn't be overlooked.

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SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

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Marketing Insider Group

JUNE 19, 2023

How can you gather intel to help you improve your content marketing strategy? Learn how to perform and ace competitor content analysis in this simple breakdown. Image Source Key Takeaways: Competitor content analysis helps you understand your competition’s content marketing strategies.

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Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users.

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SmartBug Media

DECEMBER 20, 2021

One of the best ways to do this is by earning certifications from HubSpot, a leader in inbound marketing and sales software. You can complete these certifications through courses that have been developed as part of HubSpot Academy. What are HubSpot certifications? Are HubSpot certifications worth It? Let’s dive in.

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Hubspot

FEBRUARY 4, 2021

But, once your website is built and your customers find your content online, how do you improve your search ranking and reach a larger audience? That's why we spoke to experts on HubSpot's SEO team to learn how they've improved content strategy over time. How to Improve SEO Like HubSpot. Update your content.

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Hubspot SEO Content Lead Scoring 101

Stevens & Tate

DECEMBER 9, 2022

Creating a successful long-term inbound marketing strategy requires that you tackle several different tactics on different fronts, such as optimizing your site for SEO , creating high-quality content for your website, producing email newsletters, and engaging with followers on social media. Schedule Out Your Work Ahead of Time.

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SmartBug Media

APRIL 27, 2023

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future. situation].” Using contextual data.

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SmartBug Media

JULY 20, 2023

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. Get ready to stay ahead and take your digital and inbound marketing strategy to the next level!

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SmartBug Media

JUNE 22, 2021

Fortunately, HubSpot makes it easy for you to format, optimize, and eventually publish your blog post. If you’re an advanced HubSpot user, you likely feel like you could publish a blog post in your sleep, and that’s what’s so awesome about how easy it is to use HubSpot blogging. HubSpot Blogging Hack #1: The Power of CTAs.

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SmartBug Media

DECEMBER 8, 2020

The world of content marketing offers many choices for where to host your content, and specifically your blog. By separating the blog from the main website content, it's actually splitting the SEO authority and value between two separate domains. Popular plugins such as Yoast are trivial.

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SmartBug Media

FEBRUARY 7, 2022

With HubSpot, marketers have access to many tools that can make our lives easier. From its easy-to-use content management system (CMS) to a robust customer relationship management (CRM) platform, HubSpot provides many different ways for sales teams and marketers alike to drive results. Workflows to Trigger Sales Activity.

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Martech

DECEMBER 28, 2023

In my previous three pieces for MarTech, I focused on the overall trends , data quality and content/campaign governance. Here is the starting prompt: My initial, generic prompt helped the system focus on “HubSpot” as a keyword. HubSpot announced its intention to roll out AI agents early in 2024. This extends beyond “no-code.”

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Hubspot

JANUARY 16, 2020

When you land your first full-time remote job , you might be excited about the role's flexibility, ability to work from home, and how it enables you to hold a position at a great company even when you aren't close to its headquarters. However, remote work comes with its own challenges.

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Martech

SEPTEMBER 9, 2022

The last few years have left many of us feeling disconnected in our homes and work lives as well as increasingly intolerant of disconnected digital experiences, whether as consumers, as B2B buyers, or both. “Everything we do tries to be a reflection of the world and the customer,” said HubSpot CMO Kipp Bodnar.

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SmartBug Media

JANUARY 20, 2021

The scalability and simple, yet powerful, automation functions are a few of the (many) reasons companies choose HubSpot. In this article, we’ll dive into some of the elements to ensure you have a successful transition from an alternative solution to HubSpot with a HubSpot migration checklist. CRM: Ensure Clean Imports.

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Lake One

JUNE 30, 2022

Minneapolis, Minnesota June 30, 2022: Today, Lake One announced that it has been accepted into an invite-only, selective Partner Scaled Onboarding (PSO) Program by HubSpot. . “Providing direct onboarding services to HubSpot customers with their seal of approval is a tremendous vote of confidence in the team here at Lake One.

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SmartBug Media

SEPTEMBER 29, 2022

HubSpot workflows are a thing of beauty. Workflows are the backbone of the marketing and automation capabilities that made HubSpot so famous. The ability to fire off emails, notifications, and other activities makes for a larger volume of leads to be worked, nurtured, or moved through the buyer's journey funnel.

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Hubspot

MAY 20, 2022

That’s why the HubSpot Academy is partnering with Coursera, the world's most trusted online education resource, to bring you the HubSpot Sales Representative Professional Certification — a five-course career development training for anyone looking to thrive in a new sales role, refine their sales skills, or impress potential employers.

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SmartBug Media

DECEMBER 21, 2020

In our SmartTake: What’s New with HubSpot Integrations webinar, we discussed how with HubSpot’s growing App Ecosystem, it’s becoming easier to discover and connect the tools you need to grow. Most of these tools work with their own systems and platforms. How do you get them working together?

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SmartBug Media

MARCH 23, 2021

HubSpot is dedicated to making its content management system (CMS) one of the best web development tools available through frequent updates and improvements. The command line interface (better known as the HubSpot CLI ) connects your local workflow to HubSpot and its CMS. What are the benefits of local CMS development?

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SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

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API Marketing Automation Services Hubspot Work Management 75

BenchmarkONE

OCTOBER 5, 2022

If you’re using a marketing automation tool or in the market for one, chances are high that you’ve heard of HubSpot’s software and a little bit about what it can do for you. While HubSpot may be one of the most popular marketing automation tools out there, it isn’t always the best fit for small businesses. What are HubSpot Sequences?

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Hubspot

OCTOBER 15, 2019

At INBOUND this year, HubSpot CTO and co-founder Dharmesh Shah announced that our company now has more than 200 remote employees globally. Remote work is becoming so valuable to prospective employees that the second-most searched word on HubSpot's career page is "remote.". At HubSpot, the answer is yes.

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Litmus

MAY 2, 2023

4 email marketing trends for 2023 We partnered with HubSpot to share email strategies to leverage this year as part of their 2023 State of Marketing Trends Report. The report investigates this year’s marketing landscape and shares trends across content marketing, social media, and video. Yet subscribers (and email teams!) Every time.

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SmartBug Media

SEPTEMBER 1, 2021

As a marketer, if you want your content to grab a lead’s attention on any device, you need to fine-tune it for mobile. Now, HubSpot’s mobile drag-and-drop editing feature gives you the tools to boost the mobile experience without having to rely on a dev or advanced user. Ready to start crafting content that mobile users love?

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